Allison Rummage
Digital & Marketing Manager at GM Financial | Dallas, Texas, United States
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Allison Rummage currently serves as the Digital & Marketing Manager at GM Financial, where she leverages her diverse background and multifaceted skill set to drive impactful marketing initiatives. With a proven track record of success, Allison has played a pivotal role in managing the marketing and promotion of KEYS Online, GM Financial's innovative financial literacy platform. Under her leadership, the platform has seen an impressive 255.7% year-over-year increase in total users, alongside a 15.1% rise in activity starts, showcasing her ability to engage and educate users effectively.
In her role, Allison not only oversees one direct report but also orchestrates a variety of marketing strategies that encompass brand strategy, digital channels, and SEO copywriting. Her expertise in creative briefs and brand marketing allows her to craft compelling narratives that resonate with diverse audiences. Additionally, she runs, hosts, and promotes a financial literacy podcast titled "Our...", further extending her commitment to enhancing financial knowledge within the community.
Allison's strong organizational skills and time management abilities enable her to juggle multiple projects while maintaining a collaborative problem-solving approach. Her experience with Agile methodologies ensures that her team remains adaptable and responsive to the ever-evolving digital landscape. With a passion for empowering individuals through financial literacy, Allison Rummage continues to make significant strides in her role at GM Financial, demonstrating the profound impact that effective marketing and education can have in the financial services industry.
Digital & Marketing Manager at GM Financial in October 2021 to Present
Communication Specialist II at GM Financial in July 2019 to October 2021
Communication Specialist I at GM Financial in June 2018 to July 2019
Staff Writer at Blackout Dallas in October 2014 to July 2019
Social Media Intern at MU Bond Life Sciences Center in August 2017 to June 2018
Content Manager at MOJO Ad in August 2017 to May 2018
Communications Intern at GM Financial in June 2017 to August 2017
NHL Contributor at FanSided in September 2016 to April 2017
Contributing Writer at The Hockey Writers in June 2015 to December 2016
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University of Missouri-Columbia, Bachelor of Journalism
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Key Performance Indicators
Content Planning
Marketing Campaigns
Product Management
Digital Marketing
Performance Metrics
Financial Education
Product Road Mapping
Strategic Partnerships
Communications Planning
Creative Briefs
Brand Strategy
Brand Marketing
Digital Strategy
Digital Channels
Data Analysis
Advertising
Article Writing
Time Management
Teamwork
Collaborative Problem Solving
Project Management
Organization Skills
Content Strategy
Web Editing
Cross-functional Team Leadership
SEO Copywriting
Email Marketing
Blogging
Social Media Marketing
WordPress
PowerPoint
Agile Methodologies
Search Engine Optimization (SEO)
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Discover more about GM FinancialWhat is Allison Rummage email address?
Email Allison Rummage at [email protected]. This email is the most updated Allison Rummage's email found in 2026.
How to contact Allison Rummage?
To contact Allison Rummage send an email to [email protected]. (updated on August 26, 2024)
What company does Allison Rummage work for?
Allison Rummage works for GM Financial
What is Allison Rummage's role at GM Financial?
Allison Rummage is Digital & Marketing Manager
What is Allison Rummage's Phone Number?
Allison Rummage's phone (214) ***-*137
What industry does Allison Rummage work in?
Allison Rummage works in the Marketing & Advertising industry.
Allison Rummage Email Addresses
Allison Rummage Phone Numbers
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