Allison Dai
Experience Strategist at Digitas North America | New York, New York, United States
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Allison Dai is an accomplished Experience Strategist at Digitas North America, where she harnesses her passion for creating meaningful customer experiences to drive brand engagement. With a robust background in both qualitative and quantitative research, Allison has crafted over 20 user journeys and experience ecosystems that not only resonate with current consumer trends but also align with user expectations and market conditions. Her ability to synthesize data-driven insights with creative strategies allows her to conceptualize and deliver comprehensive experience plans and testing strategies across diverse business lines.
At Digitas, Allison leverages advanced tools such as Tableau and Salesforce to analyze customer behavior and preferences, ensuring that site architecture is optimized for success metrics. Her expertise in marketing strategy enables her to develop targeted approaches that enhance customer engagement and loyalty. By combining her skills in social media, research, and public speaking, she effectively communicates her findings and recommendations to stakeholders, fostering collaboration and driving impactful results.
Allison thrives in environments where creativity meets analytics, and she is always eager to explore new methodologies that can elevate the customer experience. Whether she’s presenting her latest insights or brainstorming innovative solutions, her enthusiasm for engaging customers is evident. As she continues to navigate the dynamic landscape of digital marketing, Allison remains committed to pushing the boundaries of experience design and inspiring others to do the same. Let’s connect and share what inspires us in this ever-evolving field!
Experience Strategist at Digitas North America in December 2021 to Present
Management Consulting Senior Analyst at Accenture Interactive in August 2019 to November 2021
Public Relations Intern at Hunt & Gather, Inc. in January 2019 to May 2019
Brand Marketing Intern at KIND in May 2018 to August 2018
Channel Marketing Intern at Intermedia in June 2017 to December 2017
Product Development Intern at RealtyShares in June 2016 to August 2016
Marketing Intern at El-Range in June 2016 to June 2016
Operations Intern at Ningbo International Business Conference in June 2016 to June 2016
Sales Associate at Calvin Klein Accessories in July 2015 to August 2015
Vice President of Public Relations at Amador Valley DECA in September 2014 to May 2015
President (2013-14), Vice President of Fundraising (2012-13), Senior Adviser (2014-15) at Global Leadership Initiative in December 2011 to May 2015
Junior Ice Skating Coach at Dublin Iceland in January 2011 to January 2015
Summer College at the Cornell School of Hotel Administration at Hotel Operations Management in June 2014 to July 2014
Student Volunteer at Valley Humane Society Teen Marketing Program in September 2012 to March 2013
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NYU Stern School of Business, Bachelor of Science (B.S.), July 2026
Amador Valley High School, July 2026
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Strategic Thinking
Trend Analysis
Client Engagement
Research methodology
Empathy Mapping
Design Thinking
Business Strategy
Qualitative Research
Quantitative Research
UX Research
Survey Research
Public Relations
Consulting
Leadership
Marketing
Social Media
Analysis
Sales
Project Management
Data Analysis
Research
Event Planning
Market Research
Multi-channel Marketing
Strategy
Digital Marketing
PowerPoint
Microsoft Excel
Microsoft Office
Microsoft Word
Tableau
MailChimp
Microsoft PowerPoint
WordPress
Salesforce
Adobe Photoshop
Presentations
Management
Public Speaking
Teamwork
Time Management
Team Leadership
Communication
Problem Solving
Presentation Skills
Data Analytics
Brand Marketing
Heap
Customer Relationship Management (CRM)
Content Strategy
Brand Management
Marketing Strategy
Marketing Analytics
Analytic Problem Solving
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Discover more about Digitas North AmericaWhat is Allison Dai email address?
Email Allison Dai at [email protected] and [email protected]. This email is the most updated Allison Dai's email found in 2026.
How to contact Allison Dai?
To contact Allison Dai send an email to [email protected] or [email protected]. (updated on January 03, 2025)
What company does Allison Dai work for?
Allison Dai works for Digitas North America
What is Allison Dai's role at Digitas North America?
Allison Dai is Experience Strategist
What is Allison Dai's Phone Number?
Allison Dai's phone (212) ***-*210
What industry does Allison Dai work in?
Allison Dai works in the Marketing & Advertising industry.
Allison Dai Email Addresses
Allison Dai Phone Numbers
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