Allison Buhs
Senior Marketing Strategist at Principal Financial Group | Lansing, Michigan, United States
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Allison Buhs serves as the Senior Outreach Coordinator at the Municipal Employees' Retirement System of Michigan, where she leverages over 20 years of marketing and event planning expertise to enhance financial wellness and retirement benefits education for more than 100,000 plan participants. In her current role, Allison is instrumental in developing and executing comprehensive marketing strategies that resonate with a diverse audience, ensuring that participants are well-informed about their retirement options and benefits. Her ability to coordinate with cross-functional teams allows her to create impactful educational initiatives, including webinars, training sessions, and tailored presentations that simplify complex financial concepts.
One of Allison's key projects involves the design and implementation of strategic marketing campaigns aimed at increasing engagement and participation in retirement planning programs. By utilizing her extensive background in communications strategy and public relations, she crafts compelling narratives that not only inform but also motivate participants to take proactive steps toward their financial futures. Her proficiency in event planning is evident in the successful execution of large-scale events, consistently attracting over 500 attendees, where she fosters an interactive environment for learning and networking.
Allison's commitment to enhancing participant education is further reflected in her meticulous research and development of educational materials that cater to the unique needs of municipal employees. Her skills in investor relations and marketing communications enable her to effectively bridge the gap between complex financial information and the everyday realities of plan participants, empowering them to make informed decisions. Through her strategic vision and dedication, Allison Buhs continues to play a pivotal role in advancing the mission of the Municipal Employees' Retirement System of Michigan, ensuring that every participant has the tools and knowledge necessary for a secure retirement.
Senior Marketing Strategist at Principal Financial Group in January 2025 to Present
Corporate Events Specialist at MERS of Michigan in April 2025 to Present
Senior Outreach Coordinator at Municipal Employees' Retirement System of Michigan in June 2012 to January 2025
Marketing Coordinator at Lansing Community College in January 2008 to June 2012
Director of Education/Events at Eurich Management Services in April 2005 to January 2008
Marketing Coordinator at Computer Methods Corporation in September 2003 to April 2005
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Central Michigan University, B.A.A., October 1999 to October 2026
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Content Marketing
Online Marketing
Social Media
Organization Skills
Executive-level Communication
Content Management
Written Communication
Bios
Event Branding
Contract Negotiation
Data Analytics
Strategic Marketing
Product Marketing
Investor Relations
External Communications
Strategic Communications
Communications Strategy
Presentation Skills
Executive Presentations
Lead Generation
Vendor Relations
Journalism
Management
Communication
Event Planning & Execution
Marketing Plan Development and Implementation
Outreach Planning
Cross-Functional Relationship Building
Market Research
Project Management
Public Relations
Microsoft Office
PowerPoint
Budgets
Copywriting
Strategic Planning
Adobe Creative Suite
Program Management
Marketing Communications
Leadership
Social Networking
Event Management
Research
InDesign
Editing
Public Speaking
Customer Service
Email Marketing
Graphic Design
Marketing Strategy
Community Outreach
Microsoft Excel
HTML
Photoshop
Marketing
Advertising
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Discover more about Principal Financial GroupWhat is Allison Buhs email address?
Email Allison Buhs at [email protected], [email protected], [email protected] and [email protected]. This email is the most updated Allison Buhs's email found in 2026.
What is Allison Buhs phone number?
Allison Buhs phone number is 5179182071.
How to contact Allison Buhs?
To contact Allison Buhs send an email to [email protected], [email protected], [email protected] or [email protected]. If you want to call Allison Buhs try calling on 5179182071. (updated on September 05, 2024)
What company does Allison Buhs work for?
Allison Buhs works for Principal Financial Group
What is Allison Buhs's role at Principal Financial Group?
Allison Buhs is Senior Marketing Strategist
What industry does Allison Buhs work in?
Allison Buhs works in the Financial Services industry.
Allison Buhs Email Addresses
Allison Buhs Phone Numbers
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