Wally Cohn
Vice President - Sr. Product Manager at Huntington National Bank | Columbus, Ohio, United States
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Wally Cohn serves as the Vice President and Senior Product Manager at Huntington National Bank, where he leverages over 15 years of extensive experience in retail marketing and credit card program management to drive innovative marketing strategies. In his current role, Wally is instrumental in creating comprehensive pro formas for acquisition and retention marketing campaigns, ensuring that each initiative is backed by robust data analysis. His expertise in campaign management and analysis allows him to collaborate effectively with cross-functional teams, including Marketing and Credit Risk, to optimize the profitability of the Voice credit card program.
Wally’s strategic approach is informed by thorough customer research, enabling him to translate complex data into actionable insights that enhance customer engagement and drive business growth. His proficiency in segmentation and forecasting plays a crucial role in developing targeted marketing initiatives that resonate with diverse customer segments. Additionally, Wally's adeptness in managing direct mail and email marketing campaigns ensures that Huntington National Bank maintains a competitive edge in the financial services landscape.
With a strong foundation in portfolio management and CRM systems, Wally is committed to fostering a data-driven culture within his team, emphasizing the importance of measurement and continuous improvement. His leadership not only inspires his team to achieve excellence but also contributes significantly to the bank's overall success in delivering exceptional customer experiences and driving sustainable growth.
Vice President - Sr. Product Manager at Huntington National Bank in April 2015 to Present
Manager, Business Insights at Alliance Data in December 2006 to March 2015
Manager, Client Sales (July 2005 – December 2006) at Alliance Data in July 2005 to December 2006
Business Process Consultant at Alliance Data in August 2004 to July 2005
Manager, Campaign Management and Analysis at Alliance Data in January 2000 to August 2004
Implementation Assistant at Alliance Data in September 1998 to December 1999
Account Collector at Alliance Data in June 1997 to September 1998
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Analytics
Direct Marketing
Database Marketing
Management
Email Marketing
Marketing
Segmentation
Forecasting
Market Analysis
Analysis
Strategic Planning
Direct Mail
Campaign Management
Business Process
Databases
Portfolio Management
Marketing Strategy
Competitive Analysis
CRM
Strategy
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Discover more about Huntington National BankWhat is Wally Cohn email address?
Email Wally Cohn at [email protected] and [email protected]. This email is the most updated Wally Cohn email found in 2026.
What is Wally Cohn phone number?
Wally Cohn phone number is +16147798847 and +16144769490.
How to contact Wally Cohn?
To contact Wally Cohn send an email to [email protected] or [email protected]. If you want to call Wally Cohn try calling on +16147798847 and +16144769490. (updated on November 05, 2024)
What is Wally Cohn net worth?
Wally Cohn has an estimated net worth of $75,000 to $99,999
What company does Wally Cohn work for?
Wally Cohn works for Huntington National Bank
What is Wally Cohn's role at Huntington National Bank?
Wally Cohn is Vice President - Sr. Product Manager
What industry does Wally Cohn work in?
Wally Cohn works in the Financial Services industry.
Wally Cohn Email Addresses
Wally Cohn Phone Numbers
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