Veronica Serna
Senior Global Consultant at https://iamveronicaserna.com/about | Los Angeles, California, United States
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Veronica Serna is a seasoned Senior Global Consultant with over 20 years of extensive experience in the retail and supply chain sectors. At iamveronicaserna.com, she leverages her deep expertise in merchandise planning, assortment strategy, and product life cycle management to drive transformative results for her clients. Veronica has a proven track record of leading high-performing teams and executing strategic initiatives that enhance operational efficiency and boost revenue growth. Her comprehensive skill set encompasses retail operations management, brand development, and cost reduction strategies, making her a valuable asset for organizations looking to optimize their supply chain and merchandising processes.
Currently, Veronica is spearheading key projects focused on international expansion and market entry strategies for various retail brands. Her ability to navigate complex global supply chains and implement effective store planning solutions has positioned her as a thought leader in the industry. She is passionate about empowering individuals through coaching and mentoring, ensuring that teams are equipped with the skills necessary to thrive in a competitive landscape. With a commitment to continuous process improvement and price optimization, Veronica is dedicated to helping businesses achieve sustainable growth and operational excellence. Her insights and strategies not only enhance brand management but also foster a culture of innovation and adaptability within organizations. Through her work, Veronica continues to make a significant impact on the retail landscape, driving success for her clients and inspiring the next generation of industry leaders.
Senior Global Consultant at https://iamveronicaserna.com/about in May 2021 to Present
Director of International Planning at Skechers in February 2024 to Present
Director of Merchandise Planning LATAM at Pandora in December 2021 to May 2023
Director of International Merchandising & Procurement at Skechers in January 2017 to December 2021
Senior International Merchandise Manager at Skechers in January 2014 to January 2017
International Merchandise Manager at Skechers in January 2010 to January 2014
Children’s Merchandiser at Skechers in January 2009 to January 2010
Allocations Supervisor at Skechers in January 2008 to January 2009
Kids Divisions Outlet Allocator at Skechers in January 2008 to December 2008
Human Resource Manager at Gap Inc./Banana Republic in January 2006 to January 2007
Merchandise Manager at Gap Inc./Banana Republic in January 2005 to January 2007
Operations Manager at Gap Inc./Banana Republic in January 2003 to January 2005
Area Visual Merchandise Manager at United Colors of Benetton in January 2002 to January 2003
Merchandise Manager at Gap Inc./Old Navy in January 2000 to January 2002
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Merchandising Strategies
Data Analytics
Retail Operations Management
Visual Merchandising
Merchandising
Trend Analysis
Merchandise Planning
Forecasting
Human Resources
Market Research
Brand Management
Multi-channel Retail
Supply Chain Management
Inventory Control
Trend Forecasting
Data Analysis
Pricing Strategy
Store Operations
Analytical Skills
Sustainability
Product Development
E-commerce
New Business Development
Global Supply Chain Management
Cost Reduction
Business Strategy Development
Buying
Procurement
Sales Enablement
Performance Management
Microsoft Office
Microsoft Excel
Driving Results
Team Building
Cross-functional Team Leadership
Interpersonal Communication
Mentoring
Team Leadership
New Store Development
Trend Research
Price Optimization
P&L Analysis
Continuous Process Improvement
Strategic Buying/Procurement
Cross-functional Collaborations
Revenue Growth
Process Improvement
Product Assorrtment Selection
Apparel
Sales Management
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What is Veronica Serna email address?
Email Veronica Serna at [email protected]. This email is the most updated Veronica Serna email found in 2026.
How to contact Veronica Serna?
To contact Veronica Serna send an email to [email protected]. (updated on November 04, 2024)
What company does Veronica Serna work for?
Veronica Serna works for https://iamveronicaserna.com/about
What is Veronica Serna's role at https://iamveronicaserna.com/about?
Veronica Serna is Senior Global Consultant
What is Veronica Serna's Phone Number?
Veronica Serna's phone (213) ***-*226
Veronica Serna Email Addresses
Veronica Serna Phone Numbers
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