Turk Budak
Protein Marketing Director in Gatorade at PepsiCo | Chicago, Illinois, United States
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Turk Budak is an award-winning international marketer currently serving as the Protein Marketing Director at PepsiCo, where he leads the marketing strategy for a dynamic portfolio that includes industry leaders like Muscle Milk, Evolve, and Gatorade Sports Fuel. With a robust background in regional marketing and campaign development, Turk has successfully navigated the complexities of innovation commercialization, ensuring that each product not only meets consumer needs but also stands out in a competitive marketplace. His expertise in brand strategy and media planning allows him to craft compelling narratives that resonate with diverse audiences, driving engagement and loyalty.
At PepsiCo, Turk is at the forefront of Gatorade’s Beyond the Core Business Unit, where he leverages design thinking and innovation strategy to develop groundbreaking marketing initiatives. His focus on the intersection of gaming and sports nutrition has opened new avenues for brand engagement, tapping into the growing trend of eSports and fitness. As a #Ojaifellow from CAA Convence 2019, Turk embodies a belief in the power of combining logic with creativity, a philosophy that underpins his approach to content strategy and business strategy alike. Through his leadership, Turk is not only shaping the future of protein marketing but also setting new benchmarks for success in the industry, making him a pivotal figure in PepsiCo’s ongoing evolution in the health and wellness space.
Protein Marketing Director in Gatorade at PepsiCo in April 2023 to Present
Brand Marketing Director, Global Foods Group at PepsiCo in November 2021 to April 2023
Sr.Marketing Manager, Global Foods Group at PepsiCo in March 2020 to November 2021
Sr.Marketing Manager, Global Foods Group at PepsiCo in December 2018 to March 2020
Marketing Manager - East Europe Region Doritos at PepsiCo in November 2015 to December 2018
Rexona Marketing Manager - NAMETRUB & Africa at Unilever in June 2015 to November 2015
Global Brand Development Manager, Rexona at Unilever in May 2014 to June 2015
Rexona Regional Brand Development Manager at Unilever in May 2012 to May 2014
Senior Assistant Brand Development Manager at Unilever in May 2010 to May 2012
Assistant Brand Manager at Colgate Palmolive Turkey in July 2007 to May 2010
Marketing intern in CMI department at Unilever in June 2006 to September 2006
Marketing intern at Pfizer in June 2005 to September 2005
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P&L Management
Commercial Planning
Communication Development
General Management
Regional Marketing
Campaign Development
innovation commercialization
Media Planning
Brand Strategy
Gaming
Business Strategy
Content Strategy
innovation strategy
Design Thinking
Creative Campaign Development
Innovation Development
Consumer Insights
Brand Development
Marketing Strategy
Product Development
Budgeting
Shopper Marketing
Digital Marketing
Strategic Planning
Marketing Management
Brand Equity
Budgets
FMCG
Market Research
Product Launch
Sales Operations
Customer Insight
Consumer Products
Brand Management
Strategy
Integrated Marketing
Marketing
Product Innovation
Competitive Analysis
Digital Strategy
Market Planning
Brand Architecture
International Marketing
P
Cross-functional Team Leadership
Pricing Strategy
Business Planning
Team Building
New Business Development
Brand Awareness
Segmentation
Pricing
Trade Marketing
Consumer Insight
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Discover more about PepsiCoWhat is Turk Budak email address?
Email Turk Budak at [email protected]. This email is the most updated Turk Budak email found in 2026.
How to contact Turk Budak?
To contact Turk Budak send an email to [email protected].
What company does Turk Budak work for?
Turk Budak works for PepsiCo
What is Turk Budak's role at PepsiCo?
Turk Budak is Protein Marketing Director in Gatorade
What is Turk Budak's Phone Number?
Turk Budak's phone (217) ***-*168
What industry does Turk Budak work in?
Turk Budak works in the Food And Beverage Services industry.
Turk Budak Email Addresses
Turk Budak Phone Numbers
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