Tom Novak
Vice President FP&A, Commercial and Operational Finance at CELSIUS | Greater Tampa Bay Area
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As the Director of Commercial Finance at Refresco, Tom Novak plays a pivotal role in shaping the financial landscape of the North American Business Unit. With over 20 years of experience in finance and a strong background in strategic initiatives, Tom leads a dedicated team of finance professionals in executing critical functions such as product pricing, trade spend management, and contract manufacturing accounting. His expertise in financial reporting and P&L management ensures that the organization maintains robust financial health while driving profitability.
Tom's current responsibilities extend beyond traditional finance roles; he collaborates closely with cross-functional departments to develop and implement pricing strategies that align with market trends and consumer demands. His proficiency in business process improvement and cost reduction initiatives has been instrumental in optimizing operational efficiency and enhancing the bottom line. By leveraging advanced analytical tools like Tableau, Tom provides actionable insights that inform business strategy and support informed decision-making across the organization.
Under Tom's leadership, the finance team also oversees critical functions such as business planning, credit, collections, and accounts receivable, ensuring that financial controls are in place to mitigate risks and enhance cash flow management. His experience in private equity environments equips him with a unique perspective on driving value creation and aligning financial objectives with broader business goals. As Refresco continues to expand its footprint in the beverage industry, Tom's strategic vision and financial acumen will be key to navigating the complexities of the market and achieving sustainable growth.
Vice President FP&A, Commercial and Operational Finance at CELSIUS in April 2025 to Present
Director of Commercial Finance at Refresco in March 2022 to April 2025
Assistant Vice President of Finance at SalonCentric - A Subsidiary of L'Oreal USA in January 2019 to March 2022
Sr Manager, FP&A Latin America at Dell Technologies in April 2014 to November 2018
Controller - North Latin America, Central America and Caribbean at Dell Technologies in August 2012 to March 2014
Sr. Manager Go To Market and Strategic Operations at Dell Technologies in October 2010 to August 2012
Finance Manager - Latin America at Dell Technologies in April 2008 to September 2010
Financial Analyst Latin America at Dell Technologies in October 2007 to March 2008
Financial Analyst at Dell Technologies in February 2004 to September 2007
Financial Analyst (contractor) at EMC through TAC Worldwide in May 2003 to January 2004
Financial Analyst Internship at Motorola GMBH in July 2002 to December 2002
Account Executive at Ambit Technology in May 1999 to June 2001
Inside Sales Representative at Merisel in June 1998 to May 1999
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Business Metrics
Business Case Preparation
Business Case Development
Close Process
Finance
Leadership
Reasoning Skills
Internal and External Communications
Team Development
Variance Analysis
Corporate FP&A
Creative Problem Solving
Compensation
Driving Results
Business Reviews
Headcount Reporting
Operating Budgets
Strategic Initiatives
Director level
Attention to Detail
Organization Skills
Reporting & Analysis
Annual Budgeting
Financial Modeling
Private Equity
Resource Allocation
Ad Hoc Analysis
Go-to-market Strategy
Cross-functional Team Leadership
Business Planning
Process Improvement
Business Process Improvement
P&L Management
International Business Strategy
Management
Forecasting
Strategic Planning
Analytical Skills
Financial Analysis
Budget Management
Financial Goals
Quota Setting
Budgeting
Financial Reporting
Business Strategy
Financial Planning
Tableau
Cost Reduction
Process Redesign
Change Management
Cash Flow Optimization
Project Management
Team Leadership
Employee Training
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Discover more about CELSIUSWhat is Tom Novak email address?
Email Tom Novak at [email protected]. This email is the most updated Tom Novak email found in 2026.
How to contact Tom Novak?
To contact Tom Novak send an email to [email protected]. (updated on October 30, 2024)
What company does Tom Novak work for?
Tom Novak works for CELSIUS
What is Tom Novak's role at CELSIUS?
Tom Novak is Vice President FP&A, Commercial and Operational Finance
What is Tom Novak's Phone Number?
Tom Novak's phone (**) *** *** 348
What industry does Tom Novak work in?
Tom Novak works in the Food And Beverage Services industry.
Tom Novak Email Addresses
Tom Novak Phone Numbers
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