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Stacy Adams

Marketing Director

Marketing Executive | Brand Builder | Workplace Thought Leader

Palo Alto, California

Section title

Stacy Adams's Email Addresses & Phone Numbers

Stacy Adams's Work Experience

shopkick

Marketing Director

August 2015 to February 2016

Redwood City, CA

Concurrent Computer Corporation

Corporate Marketing Director

July 2009 to January 2010

AppWorx Corporation

Marketing & Communications Manager

2000 to 2002

Stacy Adams's Education

Carnegie Mellon University

MA, English

1996 to 1999

Carnegie Mellon University

Behavioral Economics Executive Education and Certificate Program

Westminster College (PA)

BA, Public Relations & Business

1992 to 1994

Stacy Adams's Professional Skills Radar Chart

Based on our findings, Stacy Adams is ...

Harmonious
Strategic
Communicator

What's on Stacy Adams's mind?

Based on our findings, Stacy Adams is ...

50% Left Brained
50% Right Brained

Stacy Adams's Estimated Salary Range

About Stacy Adams's Current Company

shopkick

Led B2B and B2C marketing initiatives, managing a team of five marketers. Responsible for thought leadership, brand strategy, demand generation, growth, and events. Supported sales team in acquiring brand sponsors and beacon customers while leading consumer acquisition, engagement, and retention for the mobile application.

Frequently Asked Questions about Stacy Adams

What company does Stacy Adams work for?

Stacy Adams works for shopkick


What is Stacy Adams's role at shopkick?

Stacy Adams is Marketing Director


What is Stacy Adams's personal email address?

Stacy Adams's personal email address is a****[email protected]


What is Stacy Adams's business email address?

Stacy Adams's business email addresses are not available


What is Stacy Adams's Phone Number?

Stacy Adams's phone (213) ***-*368


What industry does Stacy Adams work in?

Stacy Adams works in the Marketing and Advertising industry.


Who are Stacy Adams's colleagues?

Stacy Adams's colleagues are Chetan Parmar, Alvin Hung, Marco Kong, Nicolas Lassus, Mark Deaton, Chris O'Dell, Brittany Obot, Toygar Onbay, Mitch Musgrove, and Monique Babakhin


About Stacy Adams

📖 Summary

Marketing Director @ shopkick Led B2B and B2C marketing initiatives, managing a team of five marketers. Responsible for thought leadership, brand strategy, demand generation, growth, and events. Supported sales team in acquiring brand sponsors and beacon customers while leading consumer acquisition, engagement, and retention for the mobile application. From August 2015 to February 2016 (7 months) Redwood City, CACorporate Marketing Director @ Concurrent Computer Corporation Head marketing efforts for global organization with two divisions: video solutions and real-time computing. Manage day-to-day marcom activities in addition to product marketing and brand development. From July 2009 to January 2010 (7 months) Marketing & Communications Manager @ AppWorx Corporation First marketing communications manager for Bellevue, WA job scheduling software startup. Worked with marketing VP to create strategic marketing plan for business. Created corporate identity and developed all collateral. Developed event plan and designed exhibit properties. From 2000 to 2002 (2 years) Marketing Communications Director @ Electronics for Imaging (Acquired printCafe) Launched Pittsburgh, PA based Internet printing startup. Worked with web developers and agencies to create corporate identity and brand strategy. Grew marketing team and managed $2.2M budget. From 1999 to 2000 (1 year) Marketing Communications Associate @ Ansoft Corporation (Acquired by ANSYS) Performed tactical marketing communications for simulation software company in Pittsburgh, PA. Designed and managed Ansoft’s first website. Developed road show presentations for IPO, designed company’s first annual report. Managed extensive event schedule including trade shows, seminars and user group meetings. Designed and built comprehensive lead tracking and sales management database. From 1994 to 1999 (5 years) Head of Marketing @ Vyond At Vyond, our mission is to put the power of video in the hands of everyone. Vyond allows people of all skill levels in all industries and job roles to create dynamic and powerful media. With features that go beyond moving text and images, you can build character-driven stories or compelling data visualizations that engage audiences and deliver results.Founded as GoAnimate in 2007, Vyond has helped Global 2000 organizations, small businesses, and individuals produce their own videos easily and cost-effectively. Since its inception, the Company has served over 12 million registered users on six continents who have created more than 22 million videos. San Francisco Bay AreaVice President Global Marketing @ Mblox Implemented marketing automation (Marketo) and supported the growth of an inside sales team. Created inbound content marketing program from the ground up, contributing 90% of new leads to the sales funnel. During my tenure, Mblox consistently operated above the industry standard in the success of our marketing campaigns and the conversion of leads into pipeline opportunities.I managed a complete corporate rebranding, including visual identity, brand and product messaging and new website. I also increased Mblox brand awareness by 80% through thought leadership such as speaking engagements, by-lined articles, webinars, and proprietary research projects. From May 2013 to June 2015 (2 years 2 months) Campbell, CAHead of Marketing & Partnerships @ Everguide Pty Ltd Served as head of marketing for everguide.com.au and helped to grow the business to be the number one digital event guide in Australia. Since its launch in 2011, Everguide has won two consecutive Australian Mobile Awards for its iPhone application and was a 2012 Webby Award Honouree.I managed the entire Everguide marketing mix including advertising (SEM, Facebook & print), social media, public relations, outdoor, sponsorships, and events.In addition to my marketing responsibilities, I managed the day-to-day relationships with Everguide's sponsors and partners, including CUB (Carlton & United Breweries), Schweppes Australia, MasterCard, Nissan and the City of Melbourne. I ensured consistent and creative brand integration for these organizations through branded content, display advertising, and other marketing vehicles. I also worked with the sales team to build proposals and solicit new business for Everguide. From June 2011 to October 2012 (1 year 5 months) Melbourne, AustraliaSenior Marketing Manager, Investor Services @ Computershare Managed all day-to-day marketing and communications activities for Computershare Australia's largest business unit. Accomplishments include:Developed and launched Investor Services division social media strategy, including blog, Twitter and LinkedIn. Led ground shift from print-based communications to online, resulting in increased web traffic and asset downloads.Packaged proprietary research into thought leadership campaign, which netted a 30% increase in web traffic, a 10% increase in Twitter followers and media coverage in the Australian Financial Review. From January 2011 to June 2011 (6 months) Global Marketing Director @ Air2Web (acquired by Velti) As member of senior management team, developed & executed complete marketing strategy for new product positioning including PR, go-to-market, demand generation campaigns, advertising and events. Created thought leadership through PR, analyst relations and social media that resulted in multiple speaking engagements, bylined articles and favorable inclusion in analyst reports. Developed new website and interactive campaigns that increased web traffic and asset downloads by over 200%.Served as mobile marketing “opt-in” expert, playing pivotal role in the acquisition of new customers and the ongoing business with current accounts. Spoke at mobile marketing and interactive marketing industry events. From January 2010 to October 2010 (10 months) Marketing Communications Director @ SpinVox Inc. (Acquired by Nuance) Define strategy and execute marketing communications for North American division of UK-based voice-to-text messaging company with significant focus on brand creation & management, event management and channel support. Help to define and create a new market category in the telecom space through strategic marketing initiatives. Support sales team with relevant collateral and market research. From October 2006 to January 2009 (2 years 4 months) Manager, Marketing Communications @ Glenayre (Aquired by IP Unity, now Movius) Managed all facets of marketing communications for telecom voice messaging company headquartered in Atlanta, GA. Lead the company through a total brand renovation and created new suite of marketing materials. Revitalized corporate Intranet and created internal communications program. From January 2003 to October 2006 (3 years 10 months)


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In a nutshell

Stacy Adams's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

1 year(s), 10 month(s)

Stacy Adams's Willingness to Change Jobs

Unlikely

Likely

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