Sophie Harding
Head of Futures and Innovation at Mindshare | Cranbrook, England, United Kingdom
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Sophie Harding is a seasoned professional with two decades of experience in the media landscape, adeptly navigating both agency and media owner environments. As the Head of Futures and Innovation at Mindshare UK, Sophie plays a pivotal role in shaping the future of media strategies for a diverse portfolio of clients across various sectors. Her expertise lies in harnessing emerging trends and insights to craft innovative media solutions that drive business success.
In her current role, Sophie leads key projects that focus on integrating cutting-edge digital strategies into clients' marketing plans. She collaborates closely with brands to identify opportunities for growth and transformation, ensuring that their media innovation strategies are not only forward-thinking but also actionable. By applying her deep understanding of digital media, creative strategy, and customer insight, Sophie helps clients navigate the complexities of online advertising and digital marketing in an ever-evolving landscape.
One of her notable initiatives includes the development of a proprietary framework that enables clients to assess their current media practices against future trends, allowing for a more agile and responsive marketing approach. This framework has proven invaluable in helping brands stay ahead of the curve, particularly in areas such as new media and digital strategy. Sophie's passion for innovation and her commitment to fostering a culture of creativity within Mindshare empower her team to push boundaries and explore uncharted territories in media planning. With her extensive skill set and forward-looking vision, Sophie Harding is not just a leader in her field; she is a catalyst for change in the media industry.
Head of Futures and Innovation at Mindshare in July 2021 to Present
Futures and Insights Director at Mindshare in June 2019 to June 2021
Trends and Insights Director at Mindshare in July 2016 to May 2019
Business Director - Intelligence Team at Mindshare in August 2014 to June 2016
Head of Insight at IPC Media in March 2013 to August 2014
Head of Insight at Nexus H in September 2010 to March 2013
Head of Insight - Radio at Bauer Media in July 2007 to March 2010
Insight and Analysis Manager, Radio S&P at Emap in June 2006 to June 2007
Research and Business Analyst, Radio S & P at Emap in March 2005 to May 2006
Research Executive, Kiss 100 and Magic 105.4 at Emap in September 2003 to March 2005
Sales Coordinator/Planner, Kiss 100 and Magic 105.4 at Emap in July 2002 to August 2003
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Advertising
Digital Media
Digital Strategy
Media Planning
Press Releases
Creative Strategy
Management
Radio
Digital Marketing
Customer Insight
Integrated Marketing
Online Advertising
Business Development
Sales
Marketing Communications
Marketing Strategy
New Media
Social Media
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Discover more about MindshareWhat is Sophie Harding email address?
Email Sophie Harding at [email protected]. This email is the most updated Sophie Harding email found in 2026.
How to contact Sophie Harding?
To contact Sophie Harding send an email to [email protected]. (updated on October 30, 2024)
What company does Sophie Harding work for?
Sophie Harding works for Mindshare
What is Sophie Harding's role at Mindshare?
Sophie Harding is Head of Futures and Innovation
What is Sophie Harding's Phone Number?
Sophie Harding's phone +44 ** **** *178
What industry does Sophie Harding work in?
Sophie Harding works in the Advertising Services industry.
Sophie Harding Email Addresses
Sophie Harding Phone Numbers
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