Simon Delahaye's Email

Passionate and highly commercial business leader and marketing professional. 20 years experience in highly competitive highly regulated industries. A strategist with a solid marketing background including brand development, database management, acquisition and customer, consumer and B2B, off and on-line. Naturally maintains a big-picture view, reliably delivering complex strategic change, but ensuring achievement of the day-to-day commercial trading results through bringing people together in an atmosphere of trust, collaboration, action and shared success. Specialties: Business and Marketing Strategy, Data exploitation, Customer Marketing

Head of Customer Retention @ From June 2015 to Present (7 months) Customer Communications Strategy Consultant @ From May 2015 to June 2015 (2 months) Head of Customer Strategy and Management: More Than @ Responsible for strategic approach and tactical delivery of Customer Retention, cross and up sales, Customer Lifetime value, Customer Journey and experience including building an Outbound Customer Telemarketing capability From January 2014 to March 2015 (1 year 3 months) Head of MORE TH>N Marketing @ Leading marketing planning and strategy for the great More Th>n direct insurance brand. Driving an insight driven, collaborative and agile approach to proposition and campaign delivery across ten GI products B2C and SOHO businesses. From February 2013 to January 2014 (1 year) Head of Customer Development @ Developed and now continuously evolving the customer strategy for acquisition, customer value creation and retention across two specialist general insurance brands, RIAS and Castle Cover. Responsible for entirely in-house marketing data management for campaigning, behavioural modelling, analytics and customer insight. From July 2007 to January 2013 (5 years 7 months) Head of Brand & CRM @ Brand strategy, Marketing Strategy, Customer Strategy, Marketing Data and CRM, Customer Marketing, Retention and Cross sales. From September 2005 to July 2007 (1 year 11 months) Senior Marketing Manager @ Marketing Print and Production, Agency Relationship Management, £80m Marketing budget management, ATL advertising (£20m) Marketing Services From 2003 to 2005 (2 years) Marketing Consultant @ Global Internal Marketing, Data science and Insight consultancy within the Centrica Group of Companies From 2002 to 2003 (1 year) B2B CRM Requirements Manager @ Solely responsible for B2B requirements for specifying development of SAP Billing ISU for British Gas. From 2001 to 2002 (1 year) SME Product Manager @ Launching B2B Electricity to the SME market following market opening From 2000 to 2001 (1 year) Industry Change Project Manager @ Unification of competitors and Regulator to implement improvements to the Gas Supplier change process for Consumers From 1999 to 2000 (1 year) Quality Manager @ Implementation of ISO9000 Quality Certification to 4 Back office locations From 1998 to 1999 (1 year)

M.Eng, Engineering, Manufacture and Management @ The University of Manchester From 1990 to 1994 Master of Engineering (MEng) @ Dulwich College, SE London From 1980 to 1990 Simon Delahaye is skilled in: Database Marketing, Customer Marketing, Segmentation, Customer Insight, Proposition Development, Marketing Strategy, Business Strategy, Integrated Marketing, Brand Management, Direct Marketing, Analytics, CRM, Financial Services, SEO, Digital Marketing