Sedo Oh
Senior Vice President at Publicis Media | New York, New York, United States
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Sedo Oh currently serves as Senior Vice President at Publicis Media, where he leverages his extensive expertise in market mix modeling (MMM) and online marketing performance analysis to drive innovative strategies across multiple teams. With a robust background in data processing and econometric modeling, Sedo has been instrumental in developing advanced marketing tools that enhance decision-making processes and optimize client outcomes. His role as a data scientist allows him to bridge the gap between complex data sets and actionable insights, ensuring that client expectations are not only met but exceeded.
At Publicis Media, Sedo has spearheaded key projects that integrate sophisticated regression analysis and logistic regression techniques to refine digital marketing strategies. His work in the digital space, particularly through log analysis, has enabled teams to harness the power of data in real-time, allowing for agile adjustments to campaigns and maximizing return on investment. Sedo's proficiency in web analytics and data analysis empowers him to provide comprehensive consulting services, guiding clients through the intricacies of their marketing performance.
A natural leader, Sedo excels in managing cross-functional teams, fostering a collaborative environment that encourages innovation and strategic thinking. His blend of technical skills and management acumen positions him as a pivotal figure in the evolving landscape of digital marketing, where data-driven decisions are paramount. As he continues to push the boundaries of what's possible in marketing analytics, Sedo Oh remains committed to delivering exceptional value to clients and driving the future of marketing effectiveness at Publicis Media.
Senior Vice President at Publicis Media in July 2021 to Present
Vice President at Publicis Media in March 2021 to June 2021
VP Advance Analytics at Blue449 in November 2018 to February 2021
Director at Zenith in June 2016 to October 2018
Senior Engagement Manager at Ninah Consulting in November 2011 to May 2016
Consultant at Ninah Consulting in May 2009 to October 2011
Senior Analyst at Hudson River Group in July 2007 to May 2009
Associate Manager at Forex Signs, Inc in June 2005 to July 2007
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SPSS
SAS
Macro (in Excel)
Financial Transactions
Statistical Modeling
Regression Analysis
Analysis
Econometric Modeling
Econometrics
Retail
Marketing Analytics
Analytics
Predictive Modeling
Data Analysis
Logistic Regression
Marketing Research
Market Research
Linear Regression
Consulting
Marketing Strategy
Strategy
Statistics
Management
Customer Insight
R
SQL
Web Analytics
Digital Marketing
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Discover more about Publicis MediaWhat is Sedo Oh email address?
Email Sedo Oh at [email protected] and [email protected]. This email is the most updated Sedo Oh email found in 2026.
What is Sedo Oh phone number?
Sedo Oh phone number is +12125278876.
How to contact Sedo Oh?
To contact Sedo Oh send an email to [email protected] or [email protected]. If you want to call Sedo Oh try calling on +12125278876. (updated on September 13, 2024)
What company does Sedo Oh work for?
Sedo Oh works for Publicis Media
What is Sedo Oh's role at Publicis Media?
Sedo Oh is Senior Vice President
Sedo Oh Email Addresses
Sedo Oh Phone Numbers
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