Scott Erickson
CEO | PRINCIPAL BRAND STRATEGIST at Manufaktur Marketing | New York City Metropolitan Area
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Scott Erickson is a seasoned marketing professional with over 20 years of experience in branding and strategic marketing, currently serving as the CEO and Principal Brand Strategist at Manufaktur Marketing. In this pivotal role, Scott partners with organizations to develop comprehensive brand strategies that resonate with target audiences and drive sustainable business growth. His expertise spans a wide array of disciplines, including brand frameworks, customer experience, and multi-channel marketing strategies, making him a sought-after consultant for businesses looking to enhance their market presence.
At Manufaktur Marketing, Scott has spearheaded key projects that demonstrate his ability to blend creativity with analytical rigor. For instance, his collaboration with Amazon involved leading consumer brand research and conducting in-depth digital advertising analysis, resulting in significant sales increases and cost reductions. His strategic insights have empowered clients to refine their branding and identity, ensuring they stand out in competitive markets.
Scott’s passion for storytelling is evident in his approach to marketing; he believes that effective communication is at the heart of every successful brand. His skills in user experience, social media marketing, and public relations enable him to craft compelling narratives that engage consumers and foster loyalty. As a thought leader in the industry, Scott remains dedicated to helping organizations navigate the complexities of modern marketing, leveraging his extensive knowledge in international marketing and program management to deliver impactful results. With a commitment to excellence and innovation, Scott Erickson continues to shape the future of branding and marketing at Manufaktur Marketing.
CEO | PRINCIPAL BRAND STRATEGIST at Manufaktur Marketing in November 2016 to Present
CHIEF MARKETING OFFICER at Picnic in July 2021 to March 2023
VICE PRESIDENT, MARKETING STRATEGY at Resonance Consultancy Ltd. in November 2019 to July 2021
GENERAL MANAGER | HOLOLENS at Microsoft in July 2014 to November 2016
SENIOR DIRECTOR | GLOBAL CONSUMER ADVERTISING at Microsoft in September 2013 to June 2014
SENIOR DIRECTOR | BRAND & CREATIVE at Microsoft in January 2013 to June 2014
SENIOR DIRECTOR | XBOX DESIGN at Microsoft in January 2011 to January 2013
STUDIO DIRECTOR | XBOX at Microsoft in July 2010 to January 2011
SENIOR DIRECTOR | COURIER at Microsoft in January 2009 to July 2010
SENIOR DIRECTOR OF MARKETING | ENTERTAINMENT DIVISION at Microsoft in January 2006 to January 2009
DIRECTOR OF MARKETING | MACINTOSH BUSINESS UNIT at Microsoft in January 2004 to January 2006
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Discover more about Manufaktur MarketingWhat is Scott Erickson email address?
Email Scott Erickson at [email protected]. This email is the most updated Scott Erickson email found in 2026.
How to contact Scott Erickson?
To contact Scott Erickson send an email to [email protected].
What company does Scott Erickson work for?
Scott Erickson works for Manufaktur Marketing
What is Scott Erickson's role at Manufaktur Marketing?
Scott Erickson is CEO | PRINCIPAL BRAND STRATEGIST
What is Scott Erickson's Phone Number?
Scott Erickson's phone (212) ***-*379
What industry does Scott Erickson work in?
Scott Erickson works in the Advertising Services industry.
Scott Erickson Email Addresses
Scott Erickson Phone Numbers
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