Sara Shaffer
Sr Director of Marketing for Large Law and Law School markets at LexisNexis | Dayton, Ohio, United States
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Sara Shaffer currently serves as the Interim Chief Marketing Officer at Bright, where she is spearheading a transformative initiative aimed at redefining the marketing organizational structure and strategy. With her extensive background in legal, tech, and information services, Sara brings a wealth of expertise in scaling marketing teams and optimizing performance through data-driven decision-making. Her role involves not only providing strategic direction but also mentoring team members to foster a culture of continuous improvement and innovation.
At Bright, Sara is leading key projects that focus on enhancing the company's web presence and refining growth strategies to drive demand generation. She is actively involved in developing a robust B2B marketing strategy that leverages marketing analytics and competitive analysis to ensure that Bright remains at the forefront of industry trends. Her hands-on approach to market research enables her to craft compelling messaging that resonates with target audiences, ultimately enhancing brand visibility and engagement.
As she navigates this transitional period, Sara is committed to building processes that streamline operations and improve overall marketing effectiveness. Her passion for developing talent shines through as she empowers her team to embrace new challenges and think strategically. With her proven track record in media strategy and marketing strategy, Sara is not only laying the groundwork for Bright's future marketing endeavors but also positioning the company for sustained growth in a competitive landscape.
Sr Director of Marketing for Large Law and Law School markets at LexisNexis in January 2025 to Present
Marketing Director (Fractional) at The Capitol Forum in February 2023 to December 2024
Chief Marketing Officer at Bright in August 2023 to August 2024
Sr Director, Marketing at DISCO in June 2021 to January 2023
Global Marketing Director at MLex Market Insight, a LexisNexis company in February 2019 to May 2021
Marketing Director, North America Business Insight Solutions at LexisNexis in May 2014 to February 2019
Senior Marketing Manager at LexisNexis in May 2009 to May 2014
Marketing Manager at LexisNexis in May 2008 to May 2009
Assistant Marketing Manager at LexisNexis in April 2007 to May 2008
Assistant Account Manager at Northlich in August 2005 to May 2007
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Strategic Marketing Management
Director level
E-Commerce
Inbound Lead Generation
Positioning (Marketing)
Event Planning
Content Marketing
Cross-functional Team Leadership
Web Presence
Marketing Technology
Growth Strategies
Remarketing
Digital Marketing Channels
Marketing Budget Management
Content Syndication
Pardot
Media Strategy
Marketing Analytics
Software as a Service (SaaS)
Marketing Operations
Forecasting
Brand Awareness
Customer Acquisition
B2B Marketing Strategy
Communication
Advertising
Social Media
Leadership
Marketing Automation
Google Ads
Media Planning
Online Advertising
Digital Strategy
Multi-Channel Marketing
B2B Marketing
Demand Generation
Lead Generation
Web Marketing
Project Management
Messaging
Marketing Strategy
Direct Marketing
Integrated Marketing
SEM
Analytics
Digital Marketing
Competitive Analysis
Product Marketing
Email Marketing
Product Management
Marketing
Social Media Marketing
B2B
Strategy
Market Research
Business Development
Business-to-Business (B2B)
Search Engine Optimization (SEO)
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Discover more about LexisNexisWhat is Sara Shaffer email address?
Email Sara Shaffer at [email protected]. This email is the most updated Sara Shaffer email found in 2026.
What is Sara Shaffer phone number?
Sara Shaffer phone number is +19372487848.
How to contact Sara Shaffer?
To contact Sara Shaffer send an email to [email protected]. If you want to call Sara Shaffer try calling on +19372487848. (updated on October 24, 2024)
What is Sara Shaffer net worth?
Sara Shaffer has an estimated net worth of $375,000 to $499,999
What company does Sara Shaffer work for?
Sara Shaffer works for LexisNexis
What is Sara Shaffer's role at LexisNexis?
Sara Shaffer is Sr Director of Marketing for Large Law and Law School markets
What industry does Sara Shaffer work in?
Sara Shaffer works in the It Services And It Consulting industry.
Sara Shaffer Email Addresses
Sara Shaffer Phone Numbers
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