Visit russellrabanal.com to learn more about me and my work.
CRM / Visual Designer / Digital Marketing Specialist @ The 247PRO Estimator is a web-based application that creates detailed proposal for construction and home remodeling projects.
I wear many hats from account management, digital marketing, visual design, and customer support.
• Provide client support through telephone and email.
• Provide product demos and training via join.me with new and existing clients.
• Created and manage social media accounts with Buffer.
• Implement BitRix24 and Mailchimp for CRM and email newsletters.
• Document and report on user feedback to improve on user experience.
• Ensured a compelling look and feel that met branding, business, and user requirements.
• Worked closely with product manager and web engineer.
• Worked on every stage of the process from wireframes, mockups, assets, and specifications. From February 2015 to Present (11 months) Marketing Specialist and Graphic Designer @ Stars International Investment Corporation focuses on investing in California Wines for international export.
• Created business cards, flyers, posters, brochures, labels, and other print and web collateral.
• Redesigned company’s website through their purchased web host: Webs.com.
• Designed various logos and private labels for the company and it’s subsidiaries.
• Conducted market research and developed marketing strategies in the international market.
• Created and managed social media accounts to increase company visibility and to engage with potential clients.
• Managed SEO and reviewed basic analytics to improve web search for target group.
• Created web content for Chinese social networks such as Weibo, DianDian, and RenRen. From March 2014 to February 2015 (1 year) Ads Quality Rater for Google @ ● Reported and tracked the visual quality and content accuracy of Google advertisements
located on search engine results.
● Examined advertising-related data, provide feedback and analysis to Google.
● Deliberated with peers to ensure ads are accurately categorized.
● Worked with several types of advertisement mechanisms including text, web pages,
images, and other web content.
● Analyzed search queries, ad words, key words, and the safety and trustworthy of a site.
● Efficiently filter out negative, low quality, offensive, and adult content to maintain Google's standard of high quality, professional advertisement. From December 2012 to December 2013 (1 year 1 month) Studio Art Instructor @ • Provided elementary students with a sequence of art lessons in a multi-grade, K-6 format.
• Communicated with parents and reported to manager of students’ behavior and progress. From June 2012 to August 2012 (3 months) Teacher's Aide @ From February 2012 to April 2012 (3 months)
Bachelor of Arts (B.A.) @ San Jose State University From 2006 to 2012 Associate of Science (AS) @ San Jose City College Russell Rabanal is skilled in: Photography, Social Media, Blogging, Art, Painting, Illustrator, Digital Curation, Photoshop, Mac, Video, Video Editing, Social Networking, HTML, Windows, Graphic Design