Rodrigo Velasquez
Digital Marketing and Automation Manager at Manulife | Vaughan, Ontario, Canada
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Rodrigo Velasquez is a seasoned professional with over 18 years of extensive experience in digital messaging, specializing in email, SMS, and push communications. Currently serving as the Digital Marketing and Automation Manager at Manulife, Rodrigo plays a pivotal role in shaping the company's email marketing and automation strategy. He is accountable for developing a comprehensive roadmap that aligns with the diverse needs of Manulife's various business areas, ensuring that digital marketing initiatives are not only effective but also scalable.
Under Rodrigo's leadership, the team is undergoing a transformative shift towards a more agile service model, designed to support the increasing demand for automated, self-serve solutions. This innovative approach enables stakeholders across the organization to access on-demand marketing capabilities, enhancing operational efficiency and responsiveness to market trends. Rodrigo's expertise in leveraging advanced digital marketing software and analytics tools allows him to provide actionable insights that drive business objectives forward.
His proficiency in business strategy and digital strategy, combined with a strong foundation in public relations and social media, positions him as a key advisor to clients and multidisciplinary teams. Rodrigo's ability to integrate artificial intelligence into marketing automation processes further enhances the effectiveness of campaigns, ensuring that Manulife remains at the forefront of digital innovation. With a keen understanding of the complexities of digital communications, Rodrigo Velasquez is not only a leader but also a visionary in the realm of digital marketing, committed to delivering impactful results for Manulife and its clients.
Digital Marketing and Automation Manager at Manulife in March 2023 to Present
Digital Product Owner - Marketing Automation at Manulife in September 2020 to February 2023
Digital Marketing & Automation Specialist at Manulife in June 2019 to August 2020
Director of Operations & Product Manager at Web Systems Solutions S.A.C. in April 2014 to March 2019
Product Manager & New Products Developer at Wallace Solution, C.A. in December 2008 to April 2014
Senior Developer at Wallace Solution, C.A. in December 2001 to November 2008
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Marketing Strategy
Analytical Skills
Email Marketing Software
Strategic Planning
Online Advertising
Social Media
Optimización en buscadores
Publicidad
SEO
Digital Marketing
Social Media Marketing
E-commerce
Business Strategy
Digital Strategy
Advertising
Public Relations
Marketing
Metodologías Agile y Waterfall
Desarrollo web
Comercio electrónico
Marketing digital
Web Development
Mercadotecnia en medios sociales
Relaciones públicas
Publicidad en Internet
Crisis Management
Estrategia empresarial
Planificación estratégica
Artificial Intelligence (AI)
Machine Learning
MySQL
JavaScript
PHP
AJAX
XML
Java
HTML
SQL
Management
Leadership
Consultoría Web
Detail Oriented
Generative AI
Conditional Generation
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Discover more about ManulifeWhat is Rodrigo Velasquez email address?
Email Rodrigo Velasquez at [email protected]. This email is the most updated Rodrigo Velasquez email found in 2026.
How to contact Rodrigo Velasquez?
To contact Rodrigo Velasquez send an email to [email protected]. (updated on October 31, 2024)
What company does Rodrigo Velasquez work for?
Rodrigo Velasquez works for Manulife
What is Rodrigo Velasquez's role at Manulife?
Rodrigo Velasquez is Digital Marketing and Automation Manager
What is Rodrigo Velasquez's Phone Number?
Rodrigo Velasquez's phone (416) ***-*144
Rodrigo Velasquez Email Addresses
Rodrigo Velasquez Phone Numbers
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