Robert Gfeller's Email Addresses & Phone Numbers

📖 Summary

Assistant Brand Manager @ Colgate-Palmolive Company Assistant Brand Manager for multiple household products brands – Ajax, Surf, Fab detergents From May 1985 to April 1988 (3 years) New York, NYExecutive Director and Chief Operating Officer @ The Childress Institute for Pediatric Trauma @ Wake Forest Baptist Health Mission: We discover and share the best ways to prevent and treat severe injuries in children.Values:Collaborate: Work together so all parties win.Measure: Plan and do what can be measured. Outcomes matter.Lead: Be pro-active, a fast follower is still a follower.Care: Value and nurture every relationship.Think Big: Adopt an explorer mindset – bold, uncharted, creative.Accentuate the Positive: Our work is a journey with daily progress.Role: As Executive Director, I am accountable for the following:Day-to-day running of the Institute to achieve its missionReport to a four-member Governing BoardAdvised by a 12 member Growth Advisory BoardOur strategic focus areas are: Pediatric research for new treatment methods Education to promote safety in youth recreation and sportsAdvocacy for policy change and fundingInternational scope and reputation building From May 2014 to June 2020 (6 years 2 months) 575 North Patterson Avenue Suite 148 Winston-Salem, NC 27101Executive Vice President of Merchandising / Customer Experience @ Lowe's Companies, Inc. Scope of accountability: US Division business leadership; Strategic direction; Customer experience design across the stages of home improvement; Product assortments and omni-channel merchandising presentation; In-store environment design and execution; All marketing and media planning, creative presentation, and execution; Stakeholder relationship management with vendors and agenciesKey partners: Marketing, Lowes.com, Store Operations, Logistics, Corporate Communications, Research, Strategy and Planning, Multi-national vendors, Agencies From January 2011 to April 2014 (3 years 4 months) 1000 Lowe's Blvd. Mooresville NC 28117Senior Vice President of Marketing @ Lowe's Companies, Inc. See above description of Lowe's experience.Hired into Lowe's as Vice President of Marketing, May 1999. Promoted to Senior Vice President of Marketing January 2000. From May 1999 to December 2010 (11 years 8 months) 1000 Lowe's Blvd. Mooresville NC 28117Director of Channel and Consumer Occasion Marketing @ The Coca-Cola Company Director of Channel and Consumer Occasions MarketingScope of accountability: Responsible for trade channel and key account customized execution of brand plans through top 10 bottlers. Established this linkage between the brand groups / national account sales / bottlers to help Coke go to market in a differentiated way with key channels and customers.Key partners: Brand Marketing, National Account Sales, Bottler Sales, Research, Agencies From April 1996 to April 1999 (3 years 1 month) Atlanta GAAssociate Brand Manager through Brand Director @ Nabisco Brands Responsible for various brands, as well as new product development. Total responsibility for $500 Million in sales. Brands: Planters Nuts and Snacks, Bubble Yum Bubble Gum, Lifesavers Candy, Fruit Stripe GumKey partners: Field Sales, Brand Marketing, Research, Trade Marketing, Agencies From May 1988 to March 1996 (7 years 11 months) Winston - Salem, NCSales Representative @ ESM Ferolie (Eastern Sales & Marketing, a member of Beacon United National Network of Brokers) Sales representative for food broker grocery and mass merchant with accounts in Bronx, NYEmployed part time during graduate business school at New York University From May 1983 to April 1985 (2 years) Englewood Cliffs, NJStrategy Partner @ Self-employed Winston-Salem, North Carolina, United StatesExecutive Vice President - External Relations and Chief Marketing Officer @ Wake Forest Baptist Health Scope of accountability: Marketing and Communications and Philanthropy for the academic medical center - inclusive of clinical operations, school of medicine, and innovations. CEO direct report.In addition to the Executive Director of the Childress Institute role. From November 2015 to January 2019 (3 years 3 months) Winston Salem, North Carolina