Rebeca Sousa
Head of Brazilian Market at Weee! | Santa Clara, California, United States
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Rebeca Sousa is a dynamic professional at PayPal, specializing in Channel Partner Marketing, where she leverages nearly a decade of experience to drive impactful business solutions that resonate with customer needs. Her passion for sustainability and inclusivity is exemplified in her standout project: the conceptualization and launch of Latin America's first carbon-neutral, refillable makeup foundation. This innovative product not only caters to a diverse range of skin tones but also aligns with her commitment to the triple-bottom-line approach, balancing social, environmental, and economic considerations.
In her current role, Rebeca has honed her expertise in scalability and new market development, focusing on crafting compelling narratives that enhance brand awareness and drive engagement. One of her key learnings has been the importance of tailoring product narratives for maximum impact. By aligning with strategic partners and implementing targeted cash-back incentives, she successfully facilitated the onboarding of 20,000 new merchants in just three months. This achievement underscores her proficiency in performance monitoring and sales funnel management, as well as her ability to lead cross-functional teams toward shared goals.
Rebeca's skill set extends to pricing strategy and public relations, enabling her to build strong brand identities and foster lasting relationships within the industry. As she continues to navigate the evolving landscape of digital payments and partnerships, her insights and innovative approach position her as a thought leader in Channel Partner Marketing, driving meaningful change and growth at PayPal.
Head of Brazilian Market at Weee! in April 2025 to Present
Channel Partner Marketing at PayPal in May 2023 to July 2023
Marketplace Merchandising Supervisor at MercadoLibre in January 2022 to July 2022
Brand Marketing Manager at Construtora ARA Ltda in January 2021 to January 2022
Senior Global Marketing Coordinator at Natura in March 2016 to December 2020
Trade Marketing Operations Coordinator at 99 in February 2015 to October 2015
Intern at Permanent Mission of Brazil to the UN Office in Geneva in February 2014 to May 2014
Intern at Organization of American States in September 2013 to December 2013
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Scalability
New Market Development
Performance Monitoring
Brand Awareness
Cross-functional Team Leadership
Pricing Strategy
Public Relations
Integrated Marketing
Sales Funnel Management
Brand Building
Search Engine Optimization (SEO)
Key Performance Indicators
Statistical Data Analysis
Macroeconomics
Microeconomics
Political Science
Diplomacy
International Business Development
Project Management
Mentoring
Microsoft Excel
Tableau
Qualtrics
SPSS Statistics
R (Programming Language)
Artificial Intelligence (AI)
Business-to-Business (B2B)
Sales Enablement
Channel Partner Development
Brand Development Strategy
People Management
Operations Management
Product Naming
Product Management
Product Marketing
New Business Development
Brand Activation
Positioning (Marketing)
Content Marketing
Corporate Finance
Financial Modeling
Financial Accounting
Career Counseling
Resume Review
Data Analytics
Growth Marketing
Marketing Project Management
Brand Management
Omni-Channel Marketing
AI-Driven Content
Sales & Marketing Alignment
Go-to-Market Strategy
Growth Strategies
Multimedia Marketing Campaigns
Marketing Analytics
Multinational Team Management
Strategic Data Analysis
Market Research
Brand Strategy
Market Segmentation
Trade Marketing
Management
Empresas startups
Strategic Planning
Planejamento estratégico
Fluent English
International Relations
International Organizations
Fluent French
Latin America
Desenvolvimento internacional
Fluent Spanish
Francês
Inglês
Relações internacionais
Estratégia empresarial
Business Strategy
English
Spanish
Liderança de equipe
Gestão
Negotiation
Estratégia de marketing
Trabalho em equipe
Liderança
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Discover more about Weee!What is Rebeca Sousa email address?
Email Rebeca Sousa at [email protected]. This email is the most updated Rebeca Sousa email found in 2026.
How to contact Rebeca Sousa?
To contact Rebeca Sousa send an email to [email protected].
What company does Rebeca Sousa work for?
Rebeca Sousa works for Weee!
What is Rebeca Sousa's role at Weee!?
Rebeca Sousa is Head of Brazilian Market
What is Rebeca Sousa's Phone Number?
Rebeca Sousa's phone (213) ***-*136
What industry does Rebeca Sousa work in?
Rebeca Sousa works in the Higher Education industry.
Rebeca Sousa Email Addresses
Rebeca Sousa Phone Numbers
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