Rafael Reyes
Founding Partner at Ingeniko | St Joseph, Michigan, United States
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Rafael Reyes, as a Founding Partner at Ingeniko, exemplifies a transformative force in the realm of product leadership. With a robust background in innovation management and program management, Rafael is adept at navigating the complexities of product development and market strategy. His current role involves advising leaders across private, public, and social sectors, guiding them through their organizational transformations to unlock sustainable, customer-focused growth.
Rafael's expertise in voice of the customer analysis allows him to deeply understand customer needs, ensuring that product initiatives are not only innovative but also resonate with target audiences. He leads cross-functional teams in crafting actionable product and marketing solutions, leveraging his skills in competitive analysis and product road mapping to align product offerings with strategic objectives. His ability to foster a data-driven culture is evident in his approach to product analytics, where he utilizes technology and data to inform decision-making processes and enhance the customer purchase journey.
Key projects under Rafael's leadership at Ingeniko have included the development of comprehensive business cases that drive budget management and business planning initiatives. His commitment to delivering major product initiatives has consistently resulted in transformative bottom-line impacts for clients, reinforcing his reputation as a visionary product leader. Through his strategic guidance, Rafael empowers organizations to not only meet but exceed their growth aspirations, ensuring they remain competitive in an ever-evolving marketplace.
Founding Partner at Ingeniko in July 2020 to Present
Global Product Marketing Manager - Multi Brand Services at Tektronix in January 2023 to Present
Director of Product Marketing at Everactive in December 2020 to December 2022
Global Director Product Development - Laundry at Whirlpool Corporation in January 2018 to July 2020
Product Marketing Sr. Manager - Cooking at Whirlpool Corporation in January 2014 to January 2018
Global Sr. Product Manager - Dishwashers at Whirlpool Corporation in January 2012 to January 2014
Manager Corporate Strategy and Business Development at Whirlpool Corporation in January 2010 to January 2012
Business Manager - River Region at LafargeHolcim in January 2006 to January 2010
Senior Analyst Strategy & Secretary to EXCO at LafargeHolcim in January 2004 to January 2006
Project Manager Business Plan at LafargeHolcim in January 2003 to January 2004
Alternative Fuels Logistic Coordinator at LafargeHolcim in January 2002 to January 2003
SAP Preventative Maintenance Core Member at LafargeHolcim in January 2001 to January 2002
Project Engineer at LafargeHolcim in January 2000 to January 2001
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University of Michigan, Masters
Universidad Simón Bolívar, Engineering
IMD Business School, Executive Education
University of St.Gallen, Executive Education
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Business Case Modelling
Price Analysis (Marketing)
P&L Management
Annual Budgeting
Account Marketing
Mergers & Acquisitions (M&A)
Operational Due Diligence
Strategic Thinking
Innovation Management
Voice of the Customer Analysis
Program Management
Design Thinking
Product Lifecycle Management
Customer Needs
Product Management
Pricing Strategy
Competitive Analysis
Positioning (Marketing)
Product Road Mapping
Budget Management
Kaizen
Strategic Planning
Business Case Development
Go-to-Market Strategy
Customer Purchase Journey
Account Based Marketing
Market Segmentation
Customer Personas
Product Development
Product Marketing
Business Strategy
Process Improvement
Project Management
Business Planning
Business Development
Continuous Improvement
Change Management
Management
Leadership
Ideation
Consumer Development
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Discover more about IngenikoWhat is Rafael Reyes email address?
Email Rafael Reyes at [email protected] and [email protected]. This email is the most updated Rafael Reyes's email found in 2026.
How to contact Rafael Reyes?
To contact Rafael Reyes send an email to [email protected] or [email protected]. (updated on April 13, 2024)
What company does Rafael Reyes work for?
Rafael Reyes works for Ingeniko
What is Rafael Reyes's role at Ingeniko?
Rafael Reyes is Founding Partner
What is Rafael Reyes's Phone Number?
Rafael Reyes's phone (313) ***-*147
What industry does Rafael Reyes work in?
Rafael Reyes works in the Consumer Goods industry.
Rafael Reyes Email Addresses
Rafael Reyes Phone Numbers
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