Phil Wilkinson
Senior Director Omnichannel Experience & Commerce at Kellanova | County Dublin, Ireland
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Phil Wilkinson serves as the Senior Director of Consumer & Shopper Experience for Kellanova, where he leverages over 20 years of extensive experience in the FMCG, CPG, and grocery retail sectors across Europe. His role is pivotal in steering the Media, Content, Digital, and eCommerce teams, ensuring that Kellanova remains at the forefront of digital transformation within the industry. Phil's expertise lies in crafting and executing innovative marketing strategies that enhance consumer engagement and drive sales growth, all while maintaining a strong focus on data-driven decision-making.
At Kellanova, Phil is currently spearheading key projects aimed at building marketing effectiveness capabilities and driving a comprehensive Marketing Transformation program. This initiative is designed to align closely with global strategies and IT advancements, enabling a seamless integration of full-funnel marketing and commerce practices. His owner’s mentality and commitment to excellence empower his teams to explore new avenues for growth, optimize marketing communications, and enhance overall brand visibility in a competitive marketplace.
Phil's leadership style is characterized by his strong communication skills and ability to inspire cross-functional collaboration. He is adept at negotiating complex partnerships and managing budgets effectively, ensuring that resources are allocated strategically to maximize impact. As a trusted digital transformation leader, Phil is dedicated to fostering a culture of innovation and agility within Kellanova, positioning the company to thrive in an ever-evolving consumer landscape. His passion for public speaking and sharing insights further solidifies his reputation as a thought leader in the FMCG sector, making him a valuable asset to both his organization and the industry at large.
Senior Director Omnichannel Experience & Commerce at Kellanova in October 2023 to Present
Senior Director Online Grocery Trading at Asda in August 2015 to July 2020
Senior Manager Formats & Category Planning at Asda in January 2011 to August 2015
Senior Director Asda Brand Strategy (Secondment) at Asda in January 2014 to April 2014
Marketing & Formats Manager - Non Edible Grocery/H&B at Asda in January 2009 to January 2011
Marketing Manager at Asda in July 2007 to January 2009
European Marketing Manager at Fellowes Body Glove in August 2002 to January 2007
Marketing Manager at Fellowes Body Glove in January 2002 to January 2007
Associate European Marketing Manager at Fellowes Body Glove in January 2003 to December 2004
Product Manager at Safetyshop.com in October 1999 to August 2002
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European Markets
B2C e-commerce
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Digital Strategy
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Team Leadership
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POS
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FMCG
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Fast-Moving Consumer Goods (FMCG)
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Discover more about KellanovaWhat is Phil Wilkinson email address?
Email Phil Wilkinson at [email protected]. This email is the most updated Phil Wilkinson email found in 2026.
How to contact Phil Wilkinson?
To contact Phil Wilkinson send an email to [email protected].
What company does Phil Wilkinson work for?
Phil Wilkinson works for Kellanova
What is Phil Wilkinson's role at Kellanova?
Phil Wilkinson is Senior Director Omnichannel Experience & Commerce
What is Phil Wilkinson's Phone Number?
Phil Wilkinson's phone (**) *** *** 155
What industry does Phil Wilkinson work in?
Phil Wilkinson works in the Manufacturing industry.
Phil Wilkinson Email Addresses
Phil Wilkinson Phone Numbers
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