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Paula Tett

Fitness Business Growth Strategist | Fitness Expert & Educator

Strategic Operations Director | Fitness Expert ►Drives profits, operational efficiency & impacts company culture

Los Angeles, California

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Paula Tett's Email Addresses & Phone Numbers

Paula Tett's Work Experience

ProFIT Lift | www.profitlift.org

Fitness Business Growth Strategist | Fitness Expert & Educator

2003 to Present

Greater Los Angeles Area

Physique 57

Executive Director

November 2011 to February 2015

The Sports Club/LA

Director of Fitness ◄ Corporate Education Manager ◄ Advantage® Co-developer ◄ Master Private Trainer

August 1994 to October 2011

Greater Los Angeles Area

Paula Tett's Education

University of Southern California

BS Exercise Science Minor Psychology

Paula Tett's Professional Skills Radar Chart

Based on our findings, Paula Tett is ...

Harmonious
Verbal
Organized

What's on Paula Tett's mind?

Based on our findings, Paula Tett is ...

52% Left Brained
48% Right Brained

Paula Tett's Estimated Salary Range

About Paula Tett's Current Company

ProFIT Lift | www.profitlift.org

Accelerate the growth of your fitness & wellness business and lead your market. The fitness market gets increasingly competitive each day. ProFIT Lift accelerates results and takes the guess-work out of building a thriving fitness business with our proven strategies and best practices from over 20 years of experience launching, leading and growing iconic world class fitness...

Frequently Asked Questions about Paula Tett

What company does Paula Tett work for?

Paula Tett works for ProFIT Lift | www.profitlift.org


What is Paula Tett's role at ProFIT Lift | www.profitlift.org?

Paula Tett is Fitness Business Growth Strategist | Fitness Expert & Educator


What is Paula Tett's personal email address?

Paula Tett's personal email address is pa****[email protected]


What is Paula Tett's business email address?

Paula Tett's business email address is p*****@ca.rr.com


What is Paula Tett's Phone Number?

Paula Tett's phone (213) ***-*295


What industry does Paula Tett work in?

Paula Tett works in the Health, Wellness and Fitness industry.


About Paula Tett

📖 Summary

I am a strategic and collaborative operations executive with 20 years of expertise in fitness verticals and a passion for helping people live their best life. I have a track record of successful operations and change management initiatives with renowned fitness industry leaders that result in substantial financial growth and significant competitive advantage. ► + 34%-84% improvement in profit ► + 36% improvement in revenues I am highly analytical and adept at synthesizing and integrating information with business goals to create exceptional outcomes. I have strong leadership, communication and project management skills to inspire and lead successful teams from concept to execution with a goal of continuous improvement, while balancing culture, company performance goals and optimizing profitability. I have a comprehensive skill set including: ♦ financial acumen ♦ commercial and operational expertise ♦ change management skills ♦ 5-star hospitality skills My relationship focused, collaborative, flexible management increases employee engagement and brings out the best in teams to facilitate professional development and achievement while accelerating company financial growth and achieves high scores on employee surveys. I understand how to create exceptional an employee culture while achieving business goals and my teams and programs consistently achieve: ► 70+ ratings on Net Promoter Scores ► top ratings on social media customer review sites I am a fitness aficionado who loves to recharge to the soundtrack of a great playlist while enjoying the best fitness experiences Los Angeles has to offer! Gallup Strengths: Strategic, Relator, Achiever, Futuristic, LearnerFitness Business Growth Strategist | Fitness Expert & Educator @ Accelerate the growth of your fitness & wellness business and lead your market. The fitness market gets increasingly competitive each day. ProFIT Lift accelerates results and takes the guess-work out of building a thriving fitness business with our proven strategies and best practices from over 20 years of experience launching, leading and growing iconic world class fitness brands. Our customized strategies and action plans deliver superior business results. ProFIT Lift drives sales & retention, streamlines operations, improves profit and accelerates growth for small to mid-size fitness and wellness businesses looking to thrive and gain a competitive edge in their market. And if success doing what you love isn't enough, we make it a fun and affordable investment. We have solutions! Offering: Strategic Planning; Sales, Marketing and Branding Analysis & Strategies; Fitness Professional (Private Trainer & Group Instructor) Development; Retail & Product Sales & Merchandising. www.proFITlift.org [email protected] Schedule a complimentary 30-minute consult TODAY! Past Clients include: The renowned Ojai Valley Inn & Spa and others. From 2003 to Present (12 years) Greater Los Angeles AreaExecutive Director @ Physique 57, an internationally renowned fitness company, is committed to sculpting bodies and changing lives with challenging, invigorating and empowering barre-based workouts. Key Accomplishments: ► +84% improvement in profit ► +36% revenue improvement; drove $1MM in revenue annually ► +73% product sales YOY. Achieved by conceptualized redesign and visual merchandising of retail boutique; selected and implemented partnerships with leading luxury fitness apparel brands. ► +30% revenue/customer & +30% new customer conversion. Achieved by strategic restructure and implementation of new pricing models and analysis procedures. ► 70%+ Net Promoter Scores Skills developed: ♦ Daily operations and business development of a luxury boutique fitness studio in a highly competitive market for a second year start-up. ♦ Motivating and engaging Millennial team to achieve business growth. From November 2011 to February 2015 (3 years 4 months) Director of Fitness ◄ Corporate Education Manager ◄ Advantage® Co-developer ◄ Master Private Trainer @ The finest sports and fitness complex in the world. Simply the best. Accomplished member of The Sports Club/LA family receiving multiple promotions during my 17+ year tenure and up through the successful purchase by Equinox in October 2011. I shared and continue to embody the values and excellence of The Sports Club/LA. ♦ 5-star hospitality and customer service training ♦ Experience serving discerning "A-list" clientele and celebrity clients ♦ Delivering unprecedented services and amenities and cutting-edge, innovative programs From August 1994 to October 2011 (17 years 3 months) Greater Los Angeles AreaDirector of Fitness @ Our elite fitness department consisted of top-tier Advantage® Trainers, Private Trainers, Pilates, Gyrotonic® and Sports Pro's including renowned Basketball, Swimming, Squash, Paddle Tennis, and The Golf Academy/LA. Key Accomplishments: ► Drove $10MM in annual revenues ► +34% improvement in profit; Implemented a restructure of fitness department to increase revenues, reduce expenses and improve profitability. ► +30% sales/trainer improvement; Created, launched and trained Master Trainers to deliver "PT Success Series" 10 module sales training course for fitness professionals to achieve financial and client retention goals. ► Selected equipment and designed floor plan to deliver cutting edge customer experience and luxury design esthetic. Led Team of: ♦ five managers at four club locations ♦ 125 trainer and additional support staff Skills developed: ♦ Implementing creative solutions to achieve revenue and profitability goals in a challenging economic period ♦ Relationship management: key equipment and fitness product vendors ♦ Negotiation of rates and terms with vendors within annual capital expenditure budget ♦ Budgeting and management of 10MM annual budget and projections From May 2007 to September 2011 (4 years 5 months) Corporate Education Manager @ Led The Sports Club/LA University, an industry leading fitness educational program for elite level trainers. Key Accomplishments: ► Execution of approximately 60 educational events annually to cultivate a culture of ongoing learning. ► Drove 12% membership participation in the private training program. ► Developed new services in collaboration with VP of Fitness and created business systems, curriculums, and manuals for launch, revenue growth, and improved customer retention. ► Quoted as an industry expert in Time Magazine, NY Times, and LA Times. Led Team of: ♦ 35 Master Trainer/educators ♦ ten managers at ten clubs ♦ seven nationwide cities Skills developed: ♦ Scaling training and development programs nationally to ensure brand consistency and best in class standards. From July 2004 to May 2007 (2 years 11 months) Co-developer of Advantage® | Advantage® Master Trainer @ Co-created and implemented Advantage® brand. The first premium-tier private training level curriculum and service for elite level trainers at The Sports Club/LA in Los Angeles, New York City, Boston, Washington DC and San Francisco. Key Accomplishments: ► Increased average hourly (per session) revenue by 57% Skills developed: ♦ persuasion, influence and negotiation ♦ creating pricing and compensation structures From August 2003 to July 2004 (1 year) Master Trainer @ Presented live fitness curriculums through The Sports Club/LA University's new-hire training for Private Trainers including Injury Prevention, Program Design and Nutrition to all incoming trainers at West LA and Beverly Hills. Key Accomplishments: ► Top rated presenter and public speaker Skills developed: ♦ Public Speaking From 2001 to July 2004 (3 years) Private Trainer @ Top ranked trainer with excellent client retention, customer service, and sales skills. Achieved monthly sales, conversion and session goals. Skills developed: ♦ Sales ♦ 5-star customer service From August 1994 to July 2003 (9 years) Group Exercise Instructor and Private Trainer @ • Teach Group Exercise classes to USC students and faculty at Lyon Center • Provide Private Training services to USC students and faculty at Lyon Center From August 1992 to August 1995 (3 years 1 month) BS, Exercise Science, Minor Psychology @ University of Southern California Paula Tett is skilled in: Fitness, Fitness Training, Leadership, Management, Operations Management, Exercise Physiology, Customer Service, Personal Training, Public Speaking, Customer Retention, Team Building, Entrepreneurship, Strength Training, Wellness Coaching, Sales Management


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In a nutshell

Paula Tett's Personality Type

Extraversion (E), Sensing (S), Feeling (F), Judging (J)

Average Tenure

6 year(s), 2 month(s)

Paula Tett's Willingness to Change Jobs

Unlikely

Likely

Open to opportunity?

There's 96% chance that Paula Tett is seeking for new opportunities

Paula Tett's Social Media Links

www.profit... www.shelfa...

Paula Tett's Achievements

Top Performer: Key Initiatives 2006

Issued by The Sports Club/LA · January 2006

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