Nathan Barling
Founder & Principal Architect at InsightLaunch | Dallas-Fort Worth Metroplex
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Nathan Barling currently serves as the Vice President of Product & Solutions Marketing at Edgio, where he leverages his extensive expertise in driving global market adoption and revenue growth. In this pivotal role, Nathan is responsible for shaping the strategic direction of Edgio's product offerings, ensuring that they resonate with both B2B and B2C audiences. He is deeply involved in key projects that focus on innovative technology solutions, particularly in the realms of SaaS and cloud-based services, which are critical in today’s fast-paced digital landscape.
Under Nathan's leadership, Edgio has successfully launched several high-impact marketing campaigns that not only enhance customer engagement but also align closely with the company's overarching business strategy. He has built and led a high-performing, cross-functional agile product team, fostering a culture of collaboration and innovation. This team is instrumental in developing product visions that are not only customer-centric but also forward-thinking, ensuring that Edgio remains competitive in a rapidly evolving market.
Nathan's commitment to brand management and effective communication has been key in creating a unified company message that articulates Edgio's values, vision, and mission. By utilizing analytics and CRM tools, he has been able to refine marketing strategies and optimize customer experiences, ultimately driving revenue growth. His ability to attract and retain top technical talent further strengthens Edgio's position as a leader in the industry, making him a vital asset to the organization and a respected figure in the tech marketing space.
Founder & Principal Architect at InsightLaunch in January 2023 to Present
Vice President of Product & Solutions Marketing at Edgio in January 2023 to May 2024
Vice President of Product Marketing at Salesforce in June 2019 to January 2023
Global Chief Data & Technology Officer at dentsu Media in June 2012 to June 2019
President | CTO & CMO at SHOEBACCA in September 2009 to June 2012
Lead Developer (R&D Lab) at Data Return | Terremark in January 2000 to January 2007
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ROIs
Managing Large Budgets
Digital Media
Presentation Skills
Marketing Management
Advertising
Launches
Enablement
Marketing Metrics
Return on Investment
Key Performance Indicators
Data-driven Decision Making
Campaign Effectiveness
Product Vision
Functional Analysis
Analytical Skills
Team Building
Marketing Analytics
Customer Marketing
Generative AI
Multi-million Dollar Budgets
Marketing Budget Management
B2C
CRM Software
Storytelling
Business-to-Business (B2B)
Marketing Campaigns
Market Planning
Brand Strategy
Account Marketing
Win-loss Analysis
Competitive Intelligence
Sales & Marketing Leadership
Sales Funnel Optimization
Content Marketing
Creative Strategy
Analyst Relations
RFP
Sales Enablement
Marketing Leadership
Technology Leadership
Data Analytics
Sales Management
P&L Management
People Management
Development Management
Performance Marketing
Sales Forecasting
Partner Relationship Management
Public Speaking
Sales Acquisition
Positioning (Marketing)
Executive Leadership
Big Data Analytics
Marketing Automation
IT contract negotiation
Product Marketing
Go-to-Market Strategy
CDP
Data Strategies
Digital Transformation
Strategic Planning
Marketing Strategy
Technology Strategy Development
Business Strategy
Social Media Marketing
Digital Marketing
Loyalty Programs
New Business Development
E-commerce
Multi-channel Retail
Multi-channel Marketing
Online Marketing
Mobile Marketing
Brand Development
Cloud Computing
Email Marketing
Team Leadership
Competitive Analysis
Retail
Digital Strategy
PPC
SaaS
Leadership
Strategic Partnerships
Product Management
Professional Services
Management
Analytics
Web Analytics
Marketing
Customer Acquisition
CRM
Lead Generation
SEO
Conversion Optimization
Brand Management
Affiliate Marketing
Online Advertising
Strategy
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What is Nathan Barling email address?
Email Nathan Barling at [email protected] and [email protected]. This email is the most updated Nathan Barling email found in 2026.
What is Nathan Barling phone number?
Nathan Barling phone number is +14402036465 and +18179870213.
How to contact Nathan Barling?
To contact Nathan Barling send an email to [email protected] or [email protected]. If you want to call Nathan Barling try calling on +14402036465 and +18179870213.
What company does Nathan Barling work for?
Nathan Barling works for InsightLaunch
What is Nathan Barling's role at InsightLaunch?
Nathan Barling is Founder & Principal Architect
What industry does Nathan Barling work in?
Nathan Barling works in the Software Development industry.
Nathan Barling Email Addresses
Nathan Barling Phone Numbers
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