CMO at Visible. Forbes World's Most Influential CMO. Adweek Women Trailblazer.
What company does Minjae Ormes work for?
Minjae Ormes works for Visible
What is Minjae Ormes's role at Visible?
Minjae Ormes is Chief Marketing Officer
What industry does Minjae Ormes work in?
Minjae Ormes works in the Marketing and Advertising industry.
💼 Past Experience
Ormes holds a B.S. in Business Administration from the University of Denver and a M.B.A. from University of Phoenix. She has also worked as a marketing and product management consultant, specializing in digital marketing, at Adobe Systems Inc. and Microsoft. Ormes was also a marketer and product manager at Forbes World's Most Influential CMO, where she was responsible for developing and managing the company's marketing program.Ormes also worked as a Women Trailblazer at Adweek, a publishing consults women’s media buyers, under the direction ofesses and Ann Hayhurst and implemented the first ever women-focused marketing campaign for a men’s magazine in the United States. In her role, she developed and led a team of marketing professionals to develop a strategic marketing plan for the magazine.
Born and raised in Seoul, South Korea, Minjae Ormes finished her undergraduate studies at Georgetown University in 1997 and her graduate studies at New York University in 2003 and 2005. While at Georgetown, she completed a B.S. in Business Administration. After her undergraduate studies, she decided to move to New York City to completed her M.A. in Business Administration at New York University.Ormes's professional experience comes from working as an Assistant Professor in the Business Administration Department of New York University from 2003 to 2005. Additionally, she has since been a Visiting Scholar at Catholic University of America, Georgetown University, and Bryant University. Her current research interests lie in business education and the development of leadership skills, with a focus on developingMOOCs to help business educators deliver successful courses.In her spare time, she loves spending time with her loved ones, cooking, playing guitar, and reading. She is also a member of the Korean American Club and the Georgetown Association of Business and Social Services.
💡 Technical & Interpersonal Skills
Ormes began her career as an early entrant into the digital marketing world as a systems engineer at Forbes in 2002. She applied her skills and experience to the company’s then-nascent product, Forbes World’s Most Influential CMO. Two years later, she left Forbes to become Adweek’s Women Trailblazer.Ormes has since been a critical component of a number of high-powered media companies, most notably Visible. She has played a leading role in driving transformative product strategy and strategy innovation for the digital media company, and is responsible for driving customer loyalty, driving traffic to Visible websites, and maintaining Visible’s competitive edge against industry leader companies.Ormes is an expert in both the customer and content marketing spaces, and has played a central role in Visible’s aggressive, ever-changing marketing strategy. She has developed individually and team-oriented marketing programs that have been successful in driving linear and vector traffic toVisible websites, generating excitedword-of-mouth Buzz, and driving Visible customer loyalty.prior to joining Visible, Ormes served as Chief Marketing Officer and Managing Director at Forbes’ parent company, Forbes Media. There, she led marketing and strategy functions for heartening digital-only publications such as Forbes under$1billion in annual revenue and The New York Times. She also managed an adjunct division focused on developing profitable digital properties with a January 2021 Fiscal Year landing value of $1 billion.Ormes holds a B.S. in electrical engineering from Purdue University and a M.B.A. from Forbes Media.
Extraversion (E), Sensing (S), Thinking (T), Perceiving (P)
2 year(s), 0 month(s)
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