Mike Shackleton
Head of Digital Marketing at Entertainment Partners | Los Angeles, California, United States
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As the Vice President of Marketing Integration at Entertainment Partners, Mike Shackleton stands at the forefront of digital transformation within the entertainment industry. With a wealth of experience in product marketing and business strategy, Mike has successfully led a global team in pioneering innovative marketing initiatives that have significantly enhanced the company's digital footprint. One of his hallmark projects has been the comprehensive overhaul of the EP website, which has evolved into a dynamic global platform. This transformation has not only attracted a remarkable 94% increase in new users but also propelled page views by an impressive 156%, showcasing his ability to leverage data-driven insights for market disruption.
Mike's expertise extends beyond digital marketing; he is adept in product management and development, ensuring that Entertainment Partners remains at the cutting edge of industry trends. His strategic analysis skills enable him to identify emerging opportunities, driving new business development initiatives that align with the company's vision for growth. By fostering a collaborative and inclusive environment, Mike inspires his teams to push boundaries and achieve excellence, making courageous decisions that resonate across the organization.
In an industry that thrives on creativity and innovation, Mike Shackleton's leadership exemplifies the fusion of strategic marketing and digital prowess. His commitment to continuous improvement and market research ensures that Entertainment Partners not only meets but exceeds the evolving expectations of its clients and partners, solidifying its position as a leader in the entertainment sector.
Head of Digital Marketing at Entertainment Partners in October 2021 to September 2024
Senior Vice President, Global Marketing at Warner Bros. Discovery in November 2019 to August 2021
Vice President International Marketing at Warner Bros. Discovery in October 2015 to November 2019
Executive Director, Global Product Marketing at Warner Bros. Entertainment Group of Companies in July 2009 to October 2015
Senior Manager, International Product Marketing at Warner Bros. Entertainment Group of Companies in April 2008 to June 2009
Senior Product Manager at HBO in February 2007 to March 2008
Product Manager at Warner Bros. Entertainment Group of Companies in January 2004 to February 2007
Marketing Strategy Exec, European Innovation Center at Unilever in April 2001 to January 2004
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University of Oxford, January 1996 to January 1997
Durham University, BA (Hons), January 1997 to January 1999
University of Oxford, 3.7 GPA 1st Year Finals, January 1996 to January 1997
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Team Leadership
Product Launch
Consumer Research
Financial Forecasting
Value Propositions
Pricing Strategy
Entertainment Marketing
Budget Management
Creativity and Innovation
Business Launch
Strategic Marketing
Global Cross-Functional Team Leadership
Consumer Packaged Goods (CPG)
Home Video
Brand Strategy
Team Management
Streaming Media
TV Production
International Business
Digital Marketing Innovations
Business Transformation
Artificial Intelligence (AI)
Branding
Business Innovation
Leadership
Business Analysis
Communication
Brand Management
Product Marketing
Digital Media
Entertainment
Customer Insight
Consumer Products
Marketing Strategy
Digital Marketing
Competitive Analysis
Product Management
Strategic Partnerships
Integrated Marketing
Digital Strategy
Cross-functional Team Leadership
Marketing Management
Trade Marketing
Digital Distribution
Product Development
Consumer Marketing
Marketing
Television
Market Planning
International Marketing
CRM
Business Strategy
New Media
Film
Advertising
Global Marketing
Strategy
Marketing Research
Creative Direction
Sales Operations
Brand Development
Forecasting
Segmentation
Retail
Analytics
Social Media Marketing
Budgets
Content Strategy
Mobile Marketing
Direct Marketing
E-commerce
Marketing Communications
New Business Development
Online Advertising
Media Planning
Online Marketing
Interactive Marketing
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Discover more about Entertainment PartnersWhat is Mike Shackleton email address?
Email Mike Shackleton at [email protected] and [email protected]. This email is the most updated Mike Shackleton's email found in 2026.
How to contact Mike Shackleton?
To contact Mike Shackleton send an email to [email protected] or [email protected].
What company does Mike Shackleton work for?
Mike Shackleton works for Entertainment Partners
What is Mike Shackleton's role at Entertainment Partners?
Mike Shackleton is Head of Digital Marketing
What is Mike Shackleton's Phone Number?
Mike Shackleton's phone (213) ***-*410
What industry does Mike Shackleton work in?
Mike Shackleton works in the Consumer Goods industry.
Mike Shackleton Email Addresses
Mike Shackleton Phone Numbers
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