Michael Mamarella
Chief Executive Officer at Madison Valley | New York, New York, United States
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As the Chief Executive Officer and founder of Madison Valley, Michael Mamarella stands at the intersection of digital media and technology, leveraging his extensive expertise to guide advertisers, agencies, and publishers through the complexities of the modern marketing landscape. Under his leadership, Madison Valley has emerged as a pivotal consulting firm, specializing in harnessing the power of data-driven marketing strategies and programmatic media activation. Michael’s unique background, straddling the realms of Madison Avenue and Silicon Valley, allows him to offer clients a comprehensive understanding of both creative advertising and cutting-edge technology.
At Madison Valley, Michael spearheads key projects that focus on optimizing advertising operations and enhancing audience segmentation. His commitment to innovation is evident in the firm’s approach to programmatic media buying, where they develop custom solutions tailored to each client’s specific needs. By utilizing advanced ad exchanges and rich media formats, Madison Valley empowers clients to navigate a crowded marketplace, ensuring they maximize their return on investment.
Michael’s proficiency in PPC and mobile advertising further strengthens the firm’s capabilities, enabling clients to reach their target audiences effectively and efficiently. His strategic vision not only drives the growth of Madison Valley but also positions the firm as a thought leader in the advertising technology space. Through his leadership, Michael Mamarella continues to redefine how businesses leverage marketing technology, ensuring they stay ahead in an ever-evolving digital landscape.
Chief Executive Officer at Madison Valley in July 2015 to Present
Advisor Programmatic and Data Strategy at Active International in July 2015 to August 2019
Managing Director at Omnicom Media Group in November 2013 to July 2015
General Manager and SVP at WPP in January 2013 to September 2013
Vice President Strategy and Operations at WPP in June 2011 to January 2013
VP Business Development at 24/7 Media Inc. in November 2007 to June 2011
VP Marketing at NextWeb Media in June 2002 to November 2007
President & Founder at Downtown Direct in September 2000 to December 2005
Network Executive at Mighty Seven Networks in July 1999 to August 2000
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Digital Media
Ad Networks
Behavioral Targeting
Ad Serving
Online Advertising
Ad Exchanges
Digital Marketing
Mobile Marketing
Digital Strategy
Media Buying
Advertising Operations
PPC
Mobile Advertising
Web Analytics
E-commerce
Advertising
Business Development
Strategy
Marketing
Interactive Marketing
Attribution
Attribution Modeling
Audience Segmentation
Display Advertising
Search Advertising
Rich Media
DoubleClick
RTB
Online Marketing
Strategic Partnerships
Media Planning
Marketing Strategy
Management
Programmatic Media Buying
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Discover more about Madison ValleyWhat is Michael Mamarella email address?
Email Michael Mamarella at [email protected] and [email protected]. This email is the most updated Michael Mamarella email found in 2026.
What is Michael Mamarella phone number?
Michael Mamarella phone number is +19175209645 and +18187129338.
How to contact Michael Mamarella?
To contact Michael Mamarella send an email to [email protected] or [email protected]. If you want to call Michael Mamarella try calling on +19175209645 and +18187129338. (updated on November 04, 2024)
What company does Michael Mamarella work for?
Michael Mamarella works for Madison Valley
What is Michael Mamarella's role at Madison Valley?
Michael Mamarella is Chief Executive Officer
What industry does Michael Mamarella work in?
Michael Mamarella works in the Advertising Services industry.
Michael Mamarella Email Addresses
Michael Mamarella Phone Numbers
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