Experienced International Marketing Manager specialising in global product marketing, pan-european campaign planning and localised digital communications. Areas of Expertise: • Digital and Cross-Platform Marketing • International Campaign Planning • Creative Production • KPI Setting & Strategy • International Label Relations • Brand Development • Pan-European Promotions • User Acquisition / Retention / Win-back • Budget Management • E-Commerce & Merchandising • Event Planning • 360° ATL Planning & Activation • Agency Management • Content Editorial • Localisation • Subscription Music Services • Country Expansion • Product Launches • Entertainment & Music Industries • Partnerships.

Head of Marketing Operations @ From October 2015 to Present (3 months) European Marketing Manager - PlayStation Music (Europe & Australasia) @ Product Marketing lead across 28 territories for the PlayStation Music category featuring Spotify. From November 2014 to October 2015 (1 year) Marketing Manager - Music (EFIGS, Benelux, Nordics & Australasia) @ Product Marketing Manager in 14 territories for the Music Unlimited streaming service from Sony. From November 2012 to November 2014 (2 years 1 month) Marketing Coordinator (Europe) @ Implementing strategic marketing and sales initiatives across 21 European territories in the largest global musical instruments organisation. From September 2009 to November 2012 (3 years 3 months) Marketing Assistant @ From September 2007 to September 2008 (1 year 1 month)

BSc (Hons), Business Management @ University of Surrey Matt Webster is skilled in: Digital Marketing, Marketing, Product Marketing, Social Media Marketing, Music, Event Management, Online Marketing, Advertising, Marketing Communications, Marketing Strategy, Entertainment, Online Advertising, Email Marketing, Creative Direction, Sales