Matt Shannon
Digital Technology Navigator at Riverside Community Care | Natick, Massachusetts, United States
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Matt Shannon is a seasoned Marketing Consultant and Senior Marketer at Ascenify, where he leverages his unique blend of marketing, business, and technology expertise to drive impactful digital marketing strategies. With a robust background that began in Information Technology at a prestigious Wall Street firm, Matt has honed his skills in programming and analytics, which he now applies to the dynamic landscape of marketing. His journey led him to establish Ascenify, a firm dedicated to providing targeted marketing expertise to technology and web-based businesses, where he plays a pivotal role in guiding clients through the complexities of digital transformation.
At Ascenify, Matt has spearheaded numerous key projects that showcase his strategic acumen and innovative thinking. One notable project involved serving as the fractional head of marketing for a cybersecurity and privacy compliance firm. In this role, he successfully repositioned the brand and revamped marketing collateral to articulate the unique benefits of the client’s cybersecurity services. This initiative not only enhanced brand visibility but also culminated in the launch of a new website that significantly improved user engagement and lead generation.
Matt's expertise spans a wide array of skills, including budgeting, sales enablement, and marketing analytics, which he employs to develop comprehensive marketing strategies. His proficiency in digital marketing and product marketing, combined with a keen understanding of competitive analysis, positions him as a trusted business advisor to his clients. Through effective project management and communication, Matt continues to explore new marketing channels and drive initiatives that promote product growth and brand loyalty in an ever-evolving digital landscape.
Digital Technology Navigator at Riverside Community Care in July 2023 to Present
Marketing Consultant | Director of Product Marketing at Ascenify in September 2018 to July 2023
Realtor | Real Estate Salesperson | Referral Agent at Coldwell Banker in September 2013 to August 2018
Principal, Product Marketing at Pegasystems in June 2012 to July 2013
Head of Product Marketing for Enterprise Products at Acronis in May 2011 to June 2012
Senior Product Manager at Microsoft in January 2006 to July 2010
Senior Business Development Manager at Nortel Networks in January 2000 to January 2005
Category Business Manager at Intuit in January 1999 to January 2000
Senior Product Marketing Specialist at Intel in January 1997 to January 1999
Associate | Business Analyst | Programmer at Morgan Stanley in January 1990 to January 1995
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Budgeting
Value Propositions
Voice of the Customer
Positioning (Marketing)
Content Strategy
Market Analysis
Sales Enablement
Writing
Presentations
Communication
Sales & Marketing
Messaging
Business-to-Business (B2B)
Marketing Analytics
Microsoft PowerPoint
Data Analytics
Competitive Landscape
Analytics
Information Technology
Digital Marketing
Product Marketing
Go-to-market Strategy
Content Marketing
B2B Marketing
Analytical Skills
Web Analytics
Customer Service
Entrepreneurship
Marketing Strategy
Competitive Analysis
Product Management
Product Launch
Cloud Computing
Business Development
Project Management
Budget Management
Marketing
SEO Copywriting
SaaS
Enterprise Software
Management
Teamwork
Cross-functional Team Leadership
Strategic Partnerships
Contract Negotiation
Public Speaking
Marketing Copy
Partner Development
Cloud Applications
Trusted Business Advisor
Establishing Strategic Partnerships
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Discover more about Riverside Community CareWhat is Matt Shannon email address?
Email Matt Shannon at [email protected]. This email is the most updated Matt Shannon email found in 2026.
How to contact Matt Shannon?
To contact Matt Shannon send an email to [email protected]. (updated on November 05, 2024)
What company does Matt Shannon work for?
Matt Shannon works for Riverside Community Care
What is Matt Shannon's role at Riverside Community Care?
Matt Shannon is Digital Technology Navigator
What is Matt Shannon's Phone Number?
Matt Shannon's phone (413) ***-*151
What industry does Matt Shannon work in?
Matt Shannon works in the Advertising Services industry.
Matt Shannon Email Addresses
Matt Shannon Phone Numbers
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