Mary Gray
Vice President of Sales, West Coast at Influential | San Francisco, California, United States
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As the Vice President of Sales for the West Coast at Influential, Mary Gray plays a pivotal role in shaping the influencer marketing landscape for key advertisers and agencies across various verticals. With a wealth of experience in managing high-performing sales teams, Mary excels in driving revenue through innovative online video, mobile, and social advertising strategies. Her expertise extends to integrated custom online programs, where she crafts compelling sponsorships and branded entertainment that resonate with audiences across platforms such as TikTok, Instagram, Facebook, YouTube, Twitter, Snap, and Pinterest.
Mary's current focus is on leading Influential's sales efforts in a territory that boasts the largest budget, a responsibility that requires not only strategic foresight but also a deep understanding of the digital marketing ecosystem. She is adept at negotiating contracts that align with both client objectives and market trends, ensuring that Influential remains at the forefront of influencer marketing. Her ability to prospect effectively and win over clients is complemented by her keen insight into the nuances of social media dynamics and audience engagement.
Key projects under her leadership include the development of strategic partnerships that leverage influencer collaborations to amplify brand messages, as well as initiatives that integrate mobile advertising with traditional print and event sales. Mary’s commitment to fostering a culture of excellence within her team has resulted in consistently exceeding sales targets, positioning Influential as a leader in the influencer marketing space. With a strong foundation in sales management and a passion for digital innovation, Mary Gray continues to drive impactful results for her clients and the industry at large.
Vice President of Sales, West Coast at Influential in November 2022 to Present
Vertical Team Lead West, Brand Partnerships at TikTok in April 2020 to September 2022
Sales Director, Pacific Northwest at LoopMe in January 2019 to July 2019
Account Director, Field Sales at Yahoo in June 2016 to June 2018
Account Director, Performance Audience Sales at Yahoo in August 2015 to April 2016
National Account Director, Video Sales at Yahoo in December 2011 to July 2015
Sales Director, Northwest at Tidal TV in April 2011 to November 2011
Account Director, Western Region at Digg in October 2009 to March 2011
Director of West Coast Sales at SocialMedia.com in May 2009 to August 2009
Manager, Partnership Sales: iVillage & Sugar at NBC Universal in December 2007 to December 2008
Director, Advertising Sales at POPSUGAR in April 2007 to November 2007
Regional Sales Manager at CNET Networks Entertainment (GameSpot, MP3, and TV.com) in February 2005 to March 2007
Regional Sales Manager at Ziff Davis Media Game Group in October 1999 to February 2005
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Sales Management
Media Strategy
Paid Social Media
Account Planning
Paid Social Media Advertising
Social Media Advertising
Social Media Strategy
Influencer Marketing
Online Advertising
Integrated Marketing
Advertising Sales
Mobile Devices
Advertising
Entertainment
Digital Media
Web Video
Digital Strategy
Mobile Advertising
Media Buying
Facebook
Content Strategy
Marketing Strategy
New Media
Video
Sponsorship
Ad Networks
Display Advertising
Interactive Marketing
Mobile Marketing
Strategic Partnerships
DoubleClick
Mobile
Social
Interactive Advertising
Magazines
Behavioral Targeting
comScore
Rich Media
Digital Marketing
Social Media Marketing
Online Marketing
Social Media
Media Planning
Online Video Strategy
Strategy
Salesforce.com
sales
Sales
Native
Programmatic
Branded Entertainment
Display
Content Integration
Nielsen
Search
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Discover more about InfluentialWhat is Mary Gray email address?
Email Mary Gray at [email protected] and [email protected]. This email is the most updated Mary Gray email found in 2026.
What is Mary Gray phone number?
Mary Gray phone number is +14352776750 and +12152602434.
How to contact Mary Gray?
To contact Mary Gray send an email to [email protected] or [email protected]. If you want to call Mary Gray try calling on +14352776750 and +12152602434. (updated on October 31, 2024)
What is Mary Gray net worth?
Mary Gray has an estimated net worth of $150,000 to $249,999
What company does Mary Gray work for?
Mary Gray works for Influential
What is Mary Gray's role at Influential?
Mary Gray is Vice President of Sales, West Coast
What industry does Mary Gray work in?
Mary Gray works in the Advertising Services industry.
Mary Gray Email Addresses
Mary Gray Phone Numbers
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