Marcella Backer
Sr. Director of IIoT Business Development at Hitachi America | Wilmington, North Carolina, United States
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Marcella Backer serves as the Senior Director of IIoT Business Development at Hitachi America, where she leverages her extensive experience in strategic business direction and operations to spearhead transformative initiatives in the Industrial Internet of Things (IIoT) sector. With a solid engineering foundation, Marcella has successfully transitioned into a leadership role that bridges the gap between technology and industrial manufacturing. Her current focus is on driving large-scale deals that integrate Information Technology (IT) and Operational Technology (OT) to deliver innovative IoT solutions that address complex customer challenges.
At Hitachi America, Marcella is at the forefront of key projects that aim to revolutionize how industries leverage digital transformation technologies. She is adept at identifying market trends and understanding customer pain points, which enables her to craft tailored solutions that not only enhance operational efficiency but also drive significant revenue growth. Her expertise in P&L management and business strategy allows her to oversee multi-million dollar product lines, ensuring they align with the company’s vision and market demands.
Marcella's leadership is characterized by her commitment to operational excellence and continuous process improvement. She excels in program management and sales management, fostering collaboration across teams to achieve ambitious business objectives. By combining her technical knowledge with strong communication skills, Marcella effectively engages stakeholders and cultivates lasting relationships that facilitate successful business development. Her role is pivotal in positioning Hitachi America as a leader in the IIoT landscape, driving innovation and delivering value to customers in an increasingly connected world.
Sr. Director of IIoT Business Development at Hitachi America in January 2018 to Present
Commercial and Landscape Drip Strategic Business Unit VP & General Manager at Rain Bird Corporation in January 2013 to January 2018
VP Of Living Division at Bush Industries Jamestown NY in January 2010 to January 2013
VP Commercialization, Marketing and Product leadership at Bush Industries Jamestown NY in January 2007 to January 2010
Director of Industrialization at Rockwell Automation in January 2006 to January 2007
COO and VP Operations at MacKenzie-Childs, LLC in January 2003 to January 2005
VP Manufacturing at Cirrex in January 2002 to January 2003
VP manufacturing at Semrock in January 2001 to January 2002
Plant Manager at Alcoa-Fujikura LTD in January 2000 to January 2001
Director/Manager Product Process and Development Photonics/Fiber optics at Corning Incorporated in January 1985 to January 2000
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Internet of Things
Manufacturing
Business Process Improvement
Product Development
Six Sigma
Strategic Planning
Business Planning
Competitive Analysis
Lean Manufacturing
Operations Management
Supply Chain
P&L Management
Logistics
Product Management
Marketing
Marketing Strategy
Strategy
Sales
Mergers & Acquisitions
Continuous Improvement
Project Management
Business Strategy
Engineering
Business Development
Supply Chain Management
Change Management
Program Management
Sales Management
Start-ups
Purchasing
Retail
Process Engineering
Project Planning
Operational Excellence
Sales & Marketing
Hiring
Cross-functional Team Leadership
Management
Leadership
Team Building
Contract Negotiation
Sourcing
Negotiation
Team Leadership
Executive Management
People Development
Communication
Mentoring
Process Improvement
New Business Development
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Discover more about Hitachi AmericaWhat is Marcella Backer email address?
Email Marcella Backer at [email protected] and [email protected]. This email is the most updated Marcella Backer email found in 2026.
What is Marcella Backer phone number?
Marcella Backer phone number is +15202486523 and +15854519296.
How to contact Marcella Backer?
To contact Marcella Backer send an email to [email protected] or [email protected]. If you want to call Marcella Backer try calling on +15202486523 and +15854519296. (updated on November 04, 2024)
What is Marcella Backer net worth?
Marcella Backer has an estimated net worth of $375,000 to $499,999
What company does Marcella Backer work for?
Marcella Backer works for Hitachi America
What is Marcella Backer's role at Hitachi America?
Marcella Backer is Sr. Director of IIoT Business Development
What industry does Marcella Backer work in?
Marcella Backer works in the It Services And It Consulting industry.
Marcella Backer Email Addresses
Marcella Backer Phone Numbers
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