Mara Verze
Consumer Products Lead (UK), FMCG & Promotions EMEA at Mattel EMEA | London, England, United Kingdom
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Mara Verze serves as the Senior Director of Brand Management for Fashion Lifestyle at Authentic Brands Group (ABG), where she plays a pivotal role in shaping the brand strategies for a diverse portfolio that includes renowned names such as Nautica, Nine West, Aeropostale, Vince Camuto, Forever 21, and Izod across the EMEA and Indian markets. With a robust background in brand management, marketing, and licensing, Mara leverages her expertise to drive financial performance and enhance brand identity in a highly competitive landscape.
In her current role, Mara is instrumental in developing and executing comprehensive marketing strategies that resonate with local consumer preferences while aligning with global brand objectives. She leads cross-functional teams, ensuring effective stakeholder management and fostering collaboration to maximize brand impact. Her deep understanding of international management allows her to navigate the complexities of different markets, tailoring product offerings and marketing initiatives that cater to regional tastes and trends.
Key projects under her leadership include the revitalization of established brands through innovative product marketing campaigns and strategic licensing agreements that expand market reach. Mara's commitment to excellence in product management ensures that each brand under her purview not only meets but exceeds consumer expectations, driving loyalty and engagement. With a keen eye for branding and identity, she continuously seeks opportunities to elevate the brands she manages, positioning them for sustained growth in the dynamic fashion landscape of EMEA and India.
Consumer Products Lead (UK), FMCG & Promotions EMEA at Mattel EMEA in July 2024 to Present
Senior Director, Brand - Fashion Lifestyle EMEA & INDIA at Authentic Brands Group in September 2023 to June 2024
Senior Director - IMG Licensing and Consumer Products at IMG in May 2019 to September 2023
Director - IMG Licensing and Consumer Products at IMG in April 2014 to May 2019
Senior Licensing Manager at IMG in May 2012 to April 2014
Licensing Manager at IMG in May 2010 to May 2012
Brand Marketing Executive at Valtur S.p.a. in May 2009 to May 2010
Global Product Manager Assistant at Samsonite in December 2008 to April 2009
Retail Marketing Assistant at Decathlon in March 2007 to August 2007
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Licensing Agreements
Forecasting
Business Development
Account Management
Branding & Identity
Consumer Products
Financial Performance
Brand Strategy
Brand Performance
Business Strategy
Team Management
Stakeholder Management
Negotiation
Brand Licensing
Product Development
Licensing
Marketing Management
Marketing Strategy
Marketing Communications
Brand Development
Retail
Advertising
Product Management
Product Marketing
Merchandising
Brand Management
Marketing
Management
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Discover more about Mattel EMEAWhat is Mara Verze email address?
Email Mara Verze at [email protected]. This email is the most updated Mara Verze email found in 2026.
How to contact Mara Verze?
To contact Mara Verze send an email to [email protected].
What company does Mara Verze work for?
Mara Verze works for Mattel EMEA
What is Mara Verze's role at Mattel EMEA?
Mara Verze is Consumer Products Lead (UK), FMCG & Promotions EMEA
What is Mara Verze's Phone Number?
Mara Verze's phone +44 ** **** *156
What industry does Mara Verze work in?
Mara Verze works in the Entertainment Providers industry.
Mara Verze Email Addresses
Mara Verze Phone Numbers
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