Macy Mcginness
Principal at MacyMcG Marketing & Strategy | Santa Barbara, California, United States
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Macy McGinness serves as Principal at MacyMcG Marketing & Strategy, where she excels in building, scaling, and leading consumer marketing and digital commerce initiatives. With a keen focus on multi-channel growth, Macy partners with executives and key business leaders to craft strategies that not only meet but exceed company objectives. Her expertise lies in synthesizing data and insights to inform decision-making, ensuring that each marketing initiative is backed by robust analytics and market understanding.
Currently, Macy is spearheading several key projects aimed at transforming brands' digital marketing and eCommerce capabilities. By developing clear visions and comprehensive strategies, she helps businesses identify new opportunities for broader awareness and engagement. Her innovative approach incorporates corporate citizenship best practices, leveraging storytelling to create meaningful connections with consumers. This not only enhances brand loyalty but also drives direct revenue growth.
Macy's diverse skill set includes journalism, website development, and retail program development, which she utilizes to execute successful product launches and growth strategies. Her proficiency in digital growth and transformation, coupled with expertise in product marketing, email marketing, and SEO, positions her as a thought leader in the marketing landscape. As she continues to navigate the evolving digital commerce environment, Macy remains committed to empowering brands to thrive in an increasingly competitive marketplace, ensuring they are well-equipped to meet the demands of today’s consumers.
Principal at MacyMcG Marketing & Strategy in October 2022 to Present
Co-Founder / Fractional CMO at Cocoon, LLC in August 2023 to Present
Fractional CMO at MilkMate in October 2023 to October 2024
Fractional CMO at Mariposa in October 2023 to June 2024
Fundraising Liaison at Lexi Reese for U.S. Senate in June 2023 to December 2023
Director of Digital & E-Commerce at Kate Farms in January 2020 to October 2022
Head of Digital Growth & Customer Success | Pentland USA (SeaVees, Endura, ellesse) at Pentland Brands in February 2019 to January 2020
VP, E-Commerce & Marketing at SeaVees, Inc. in January 2015 to February 2019
VP Marketing, E-Commerce & Customer Support at DODOcase in September 2012 to January 2015
Director of Marketing & Communications at Picaboo in January 2010 to January 2012
Director of Marketing/Co-Founder at Rickshaw Bagworks in January 2007 to January 2010
Senior Marketing Manager at Timbuk2 Designs, Inc. in January 2004 to January 2007
Marketing Manager at Atlas Snow-Shoe Company (K2 Sports) in June 2000 to March 2004
Assistant Editor at Ski Magazine in January 1997 to January 2000
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Nonprofit Organizations
Fundraising
Community Outreach
Web Analytics
Journalism
Copy Editing
Digital Magazines
Feature Writing
Consumer Awareness
Communications Strategy
Website Development
Retail Program Development
Startups
Entrepreneurship
Product Ideation
Manufacturing
Communications
Product Launches
Customer Experience
Customer Success
Digital Marketing
User Experience (UX)
Customer Acquisition
Product Launch
Digital Marketing Infrastructure
Growth Strategies
Digital Campaigns
Operational Strategy
Business Development
Onsite Optimization
Marketing Leadership
Digital Growth & Transformation
Content Strategy
Digital Marketing Analytics
Direct to Consumer Marketing
Ecommerce
Digital Strategy
Web Operations
Copywriting
Product Marketing
Social Media
E-commerce
SEM
Social Media Marketing
Strategic Partnerships
Email Marketing
SEO
Brand Development
Advertising
Marketing
Marketing Communications
Integrated Marketing
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What is Macy Mcginness email address?
Email Macy Mcginness at [email protected] and [email protected]. This email is the most updated Macy Mcginness email found in 2026.
What is Macy Mcginness phone number?
Macy Mcginness phone number is +14156021842 and +14156026066.
How to contact Macy Mcginness?
To contact Macy Mcginness send an email to [email protected] or [email protected]. If you want to call Macy Mcginness try calling on +14156021842 and +14156026066.
What is Macy Mcginness net worth?
Macy Mcginness has an estimated net worth of $750,000 to $999,999
What company does Macy Mcginness work for?
Macy Mcginness works for MacyMcG Marketing & Strategy
What is Macy Mcginness's role at MacyMcG Marketing & Strategy?
Macy Mcginness is Principal
What industry does Macy Mcginness work in?
Macy Mcginness works in the Retail industry.
Macy Mcginness Email Addresses
Macy Mcginness Phone Numbers
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