Lyle Swart
Founder at Digg Brand Consulting, LLC | Las Vegas Metropolitan Area
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Lyle Swart is a multifaceted professional whose diverse career trajectory has uniquely positioned him as a thought leader in the realms of consumer insights and brand strategy. As the Founder and Chief Strategist of Digg Brand Consulting, LLC, Lyle leverages his extensive background as a Research Psychologist and Consumer Insights Director to craft innovative marketing solutions that resonate deeply with target audiences. His consultancy specializes in designing and conducting comprehensive consumer research, enabling clients to develop compelling marketing plans, robust brand strategies, and impactful marketing communications.
Lyle's expertise spans various industries, having collaborated with notable brands such as Peet's Coffee, Del Taco, and Farmer John. His approach integrates quantitative research methodologies with creative strategy, ensuring that each project not only meets but exceeds client expectations. By employing in-depth interviews (IDIs) and advanced market research techniques, Lyle helps clients uncover valuable consumer insights that drive brand equity and foster loyalty.
In his role, Lyle champions the importance of understanding consumer behavior, advocating for a data-driven approach that informs branding and advertising strategies. His ability to inspire creativity while grounding decisions in research has made him a sought-after consultant in the marketing landscape. Whether guiding a startup in its brand positioning or assisting an established company in revitalizing its marketing strategy, Lyle Swart continues to make a significant impact, bridging the gap between consumer advocacy and brand excellence.
Founder at Digg Brand Consulting, LLC in July 2013 to Present
Director, Consumer Insights & Brand Strategy at Taco Bell in January 2010 to January 2013
Senior Manager, Digital Marketing at Taco Bell in January 2008 to January 2010
Senior Manager, Consumer Insights & Brand Strategy at Taco Bell in January 2006 to January 2008
Vice President, Brand Strategy at FCB Global in January 1998 to January 2005
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Consumer Insight
Brand Architecture
Advertising
Consumer Behaviour
Customer Insight
Strategy
Creative Strategy
Digital Marketing
Marketing Communications
Product Development
Market Research
Branding
Marketing Strategy
Quantitative Research
Social Media Marketing
Competitive Analysis
Strategic Planning
Data Analysis
Research Design
Qualitative Research
Cross-functional Team Leadership
Leadership
Brand Equity
Advertising Research
Positioning
Innovation
Brand Strategy
Briefing
IDIs
Ethnography
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Discover more about Digg Brand Consulting, LLCWhat is Lyle Swart email address?
Email Lyle Swart at [email protected]. This email is the most updated Lyle Swart email found in 2026.
What is Lyle Swart phone number?
Lyle Swart phone number is +19499225830.
How to contact Lyle Swart?
To contact Lyle Swart send an email to [email protected]. If you want to call Lyle Swart try calling on +19499225830. (updated on October 30, 2024)
What company does Lyle Swart work for?
Lyle Swart works for Digg Brand Consulting, LLC
What is Lyle Swart's role at Digg Brand Consulting, LLC?
Lyle Swart is Founder
What industry does Lyle Swart work in?
Lyle Swart works in the Advertising Services industry.
Lyle Swart Email Addresses
Lyle Swart Phone Numbers
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