Lucas Mininger
Managing Director at Mini-CMO Consulting | Greater Birmingham, Alabama Area
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Lucas Mininger is a seasoned marketing leader and the Managing Director at Mini-CMO Consulting, where he leverages his extensive expertise to provide fractional Chief Marketing Officer services and strategic marketing consultation. With a proven track record of doubling portfolio revenues, Lucas excels in driving growth through innovative advertising and promotional strategies while developing robust consumer insights that inform new product platforms and commercialization strategies. His P&L and people management experience spans multiple categories, including Food & Beverage, Skin Care, Pain Care, Men’s Health, and Oral Care, making him a versatile asset in diverse market environments.
At Mini-CMO Consulting, Lucas has spearheaded key projects that have transformed businesses and propelled them to new heights. Notably, he served as the Interim Head of Marketing for a travel and leisure company, where his strategic initiatives led to record sales and profits. His expertise in competitive analysis and market research has been instrumental in guiding executive recruiting efforts for high-stakes roles, such as the Head of Marketing at a tech start-up. Additionally, Lucas has facilitated portfolio company transactions by establishing initial deal terms, conducting thorough due diligence, and developing comprehensive financial models, showcasing his acumen in strategic planning and market positioning.
With a deep understanding of consumer products and shopper marketing, Lucas is adept at crafting tailored marketing management strategies that resonate with target audiences. His commitment to fostering strong brand management and market planning ensures that his clients not only meet their business objectives but also thrive in an increasingly competitive landscape. Lucas Mininger is not just a consultant; he is a catalyst for growth and innovation in the marketing realm.
Managing Director at Mini-CMO Consulting in June 2021 to Present
Vice President of Strategic Partnerships at Tidal Wave Auto Spa in February 2022 to Present
Member Board Of Directors at SEE ROCK CITY, INC. in January 2008 to April 2022
VP of Marketing at Milo's Tea Company, Inc. in October 2018 to June 2021
Director of Marketing, Pain Care & Men's Health at Sanofi in December 2017 to October 2018
Director of Marketing - Pain & Sleep at Sanofi in December 2015 to December 2017
Director of Marketing - Topical Pain Care at Sanofi in December 2012 to December 2015
Associate Director of Marketing, Topical Pain Care at Sanofi in March 2012 to December 2012
Assoc. Director of Marketing, Gold Bond at Sanofi in January 2010 to March 2012
Marketing Manager, Gold Bond at Sanofi in June 2006 to January 2010
Associate Brand Manager at Church & Dwight Co. Inc. in May 2004 to May 2006
Assistant Marketing Manager at Brach's Confections in August 2002 to May 2004
Director of Development and Major Gifts at Covenant College in January 1994 to January 2002
Sales & Marketing at Tapistron Intl in January 1993 to January 1995
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Consumer Products
Manufacturing
Cross-functional Team Leadership
Customer Insight
Brand Management
Product Development
Competitive Analysis
Shopper Marketing
Forecasting
Segmentation
Market Research
Marketing Strategy
Marketing Research
Marketing Management
Product Management
P&L Management
Global Marketing
Market Planning
Pricing
Analytics
Product Marketing
Business Strategy
Advertising
Strategic Planning
Sales Management
Marketing
Management
Product Innovation
Strategy
Public Relations
Integrated Marketing
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What is Lucas Mininger email address?
Email Lucas Mininger at [email protected]. This email is the most updated Lucas Mininger email found in 2026.
What is Lucas Mininger phone number?
Lucas Mininger phone number is +14234246113 and +12054174277.
How to contact Lucas Mininger?
To contact Lucas Mininger send an email to [email protected]. If you want to call Lucas Mininger try calling on +14234246113 and +12054174277. (updated on October 31, 2024)
What company does Lucas Mininger work for?
Lucas Mininger works for Mini-CMO Consulting
What is Lucas Mininger's role at Mini-CMO Consulting?
Lucas Mininger is Managing Director
What industry does Lucas Mininger work in?
Lucas Mininger works in the Consumer Services industry.
Lucas Mininger Email Addresses
Lucas Mininger Phone Numbers
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