Lourdes Ricardo
CMO at Elecsis | Louisville, Kentucky, United States
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Lourdes Ricardo serves as the Chief Marketing Officer (CMO) at Elecsis, where she leverages her extensive background in psychology and marketing to drive innovative strategies that enhance brand visibility and consumer engagement. With a Master’s in Marketing and a specialization in Economic and Consumer Psychology, Lourdes brings a unique perspective to the tech industry, blending psychological insights with robust marketing frameworks to create compelling narratives that resonate with diverse audiences.
In her current role, Lourdes is responsible for the creation, development, and management of the entire Marketing Department, overseeing a national marketing budget that supports both B2C and B2B initiatives. Her expertise in strategic planning and brand positioning is instrumental in executing high-impact marketing strategies that align with Elecsis's vision and objectives. Key projects under her leadership include the comprehensive management of national and international events, such as trade fairs, business forums, and exhibitions, where she orchestrates brand BTL activities across various cities and countries to maximize reach and engagement.
Lourdes’s proficiency in media and events planning, coupled with her skills in market and customer service research, allows her to effectively analyze consumer behavior and market trends, ensuring that Elecsis remains at the forefront of industry innovation. As a bilingual professional fluent in both Spanish and English, she excels in cross-cultural communication, enhancing Elecsis's global outreach and fostering meaningful connections with clients and stakeholders. Her commitment to training and development further empowers her team, cultivating a culture of continuous improvement and excellence within the organization.
CMO at Elecsis in April 2018 to Present
Program Director at Story in October 2023 to Present
Graduate Research Assistant at University of Louisville in August 2022 to August 2023
Cohort 3 Participant at Wild Accelerator in February 2023 to May 2023
MBA Fall Intern at Endeavor Midwest in September 2022 to December 2022
Marketing Lead at Ultracem in August 2012 to March 2018
Marketing Coordinator - North Zone at Polyuprotec S.A. in January 2012 to July 2012
Quality Management Assistant at M.R.P. & Cía. Ltda. in October 2009 to July 2012
Research and Consulting Assistant at Universidad del Norte in August 2010 to December 2011
Founder & CEO at Seed Consulting Ltda. in November 2008 to December 2011
External Consultant at Universidad del Norte in November 2008 to April 2009
Senior Projects Coordinator at Inpsicon.com in March 2007 to October 2008
External Consultant at Universidad del Norte in August 2007 to August 2007
International Relations and Communication Coordinator at Inpsicon.com in August 2006 to April 2007
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Entrepreneurship
Early-Stage Startups
Marketing
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Consumer Behaviour
Spanish
Management
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Organizational Development
Management Consulting
Advertising
Market Analysis
SPSS
Translation
Segmentation
Market Planning
Coaching
Business Strategy
Customer Insight
Consumer Behavior
Human Capital Management
Training & Development
Consultancy
Consumer Insights
Conferences
Sales
Sales Management
Personnel Management
CRM
Training
Online Marketing
English
Marketing Communications
Research
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Online Advertising
Budgets
Competitive Analysis
Strategic Planning
Team Leadership
Microsoft Office
Social Media
Estrategia de mercadotecnia
Investigación de mercado
Planificación estratégica
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Discover more about ElecsisWhat is Lourdes Ricardo email address?
Email Lourdes Ricardo at [email protected]. This email is the most updated Lourdes Ricardo email found in 2026.
What is Lourdes Ricardo phone number?
Lourdes Ricardo phone number is +19146465083.
How to contact Lourdes Ricardo?
To contact Lourdes Ricardo send an email to [email protected]. If you want to call Lourdes Ricardo try calling on +19146465083. (updated on October 29, 2024)
What company does Lourdes Ricardo work for?
Lourdes Ricardo works for Elecsis
What is Lourdes Ricardo's role at Elecsis?
Lourdes Ricardo is CMO
What industry does Lourdes Ricardo work in?
Lourdes Ricardo works in the It Services And It Consulting industry.
Lourdes Ricardo Email Addresses
Lourdes Ricardo Phone Numbers
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