Les Fansler
Director of Product Marketing | Senior Product Marketing Manager | Growth Marketing Director at Fintech | Data | SaaS | Payments | AI | United States
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Les Fansler currently serves as the Partner Marketing Senior Manager at Sage, where he plays a pivotal role in driving growth strategies for the Accounting Firms and Managed Service Provider (MSP) sales channel. With a strong focus on data-driven methodologies, Les leads his team in crafting comprehensive go-to-market (GTM) plans that not only align with Sage's overarching business objectives but also resonate deeply with partners and customers alike. His expertise in product marketing and strategic thinking has been instrumental in developing marketing programs that effectively enable both direct and indirect sales teams, ensuring they are equipped with compelling value propositions and marketing messages.
One of Les's key projects includes building a revenue walk that highlights the financial impact of critical initiatives, ensuring seamless interlock between sales and marketing plans. This analytical approach has been a cornerstone of his strategy, contributing to double-digit year-over-year growth. Additionally, Les has successfully spearheaded the GTM launch for new products and solutions across North America, collaborating with cross-functional teams to ensure organizational readiness and market alignment. His skills in competitive analysis and project management further enhance his ability to navigate the complexities of B2B technology marketing, making him a valuable asset to Sage and its partners. As he continues to drive innovative marketing strategies, Les remains committed to helping technology companies thrive in an ever-evolving landscape.
Director of Product Marketing | Senior Product Marketing Manager | Growth Marketing Director at Fintech | Data | SaaS | Payments | AI in April 2025 to Present
Product Marketing - Senior Manager, Route to Revenue at Sage in January 2024 to April 2025
Partner Marketing - Senior Manager at Sage in January 2021 to January 2024
Channel Marketing - Country Manager at Sage in January 2016 to January 2021
Channel Marketing - Leader at Equifax in January 2013 to January 2016
Product Marketing - Senior Manager at Silverpop in January 2010 to January 2013
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Launch Strategies
Presentations
Written Communication
Product Launch Planning
Artificial Intelligence (AI)
Marketing Budget Management
Brand Management
Campaign Development
Market Planning
Performance Marketing
Strategic Marketing
Technology Marketing
Enterprise Resource Planning (ERP)
FinTech
Voice of the Customer
Annual Planning
Analytical Skills
Key Performance Indicators
Business-to-Business (B2B)
Return on Investment
Accountants
Sales Trend Analysis
Customer Insight
Corporate Communications
Cross-functional Alignment
Team Leadership
Digital Marketing
Market Research
Product Development
Channel Strategy
Software as a Service (SaaS)
Payments
Go-to-Market Strategy
Business Alignment
Growth Strategies
Product Marketing
Partner Communications
Partner Engagement
Campaigns
Strategic Thinking
Marketing Strategy
Strategy
Market Analysis
Go-to-market Strategy
Marketing Programs
Win Strategy Development
Business Planning
Value Propositions
Marketing Messaging
Marketing Messages
Content Strategy
Demand Generation
Lead Generation
Marketing Communications
Channel
Channel Partners
Partnership Marketing
Partner Programs
Sales Enablement
People Management
Cross-functional Team Leadership
Competitive Analysis
Product Lifecycle Management
Product Management
Business Development
Partner Management
Account Management
Project Management
Budgets
Co-Op & MDF
Product Launch
Enterprise Software
SaaS
Direct Sales
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What is Les Fansler email address?
Email Les Fansler at [email protected]. This email is the most updated Les Fansler email found in 2026.
How to contact Les Fansler?
To contact Les Fansler send an email to [email protected]. (updated on October 30, 2024)
What company does Les Fansler work for?
Les Fansler works for Fintech | Data | SaaS | Payments | AI
What is Les Fansler's role at Fintech | Data | SaaS | Payments | AI?
Les Fansler is Director of Product Marketing | Senior Product Marketing Manager | Growth Marketing Director
What is Les Fansler's Phone Number?
Les Fansler's phone (***) ***-*784
What industry does Les Fansler work in?
Les Fansler works in the Software Development industry.
Les Fansler Email Addresses
Les Fansler Phone Numbers
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