Laura Borns
Owner, Principal User Experience Researcher at LB Consulting Group LLC (formerly Cambridge Consultants LLC) | Monterey, California, United States
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Laura Borns is a seasoned expert in user experience research, currently serving as the Owner and Principal User Experience Researcher at LB Consulting Group LLC, formerly known as Cambridge Consultants LLC. With nearly two decades of hands-on experience, Laura has honed her skills in enhancing the usability and overall experience of various digital platforms, including websites, software applications, mobile apps, and consumer electronic products. Her extensive background includes collaborating with renowned companies such as HP, Oracle, eBay, and Friendster, where she played a pivotal role in analyzing user interactions and improving customer-facing products.
At LB Consulting Group, Laura leads key projects that leverage a diverse range of usability methodologies, ensuring that her research is both qualitative and quantitative. Her expertise encompasses focus groups, usability testing, user-centered design, card sorting, and ethnographic studies, allowing her to gather deep customer insights that drive product innovation. Laura is particularly adept at transforming complex user data into actionable research reports and executive summaries, enabling stakeholders to make informed decisions that enhance user satisfaction.
Her commitment to user research is evident in her ability to create detailed personas and conduct thorough customer insight analyses, which are essential for developing products that resonate with end-users. By prioritizing usability and user experience, Laura not only improves product performance but also fosters a culture of user-centric design within organizations. As the digital landscape continues to evolve, her insights and methodologies remain invaluable for businesses striving to create intuitive and engaging user experiences.
Owner, Principal User Experience Researcher at LB Consulting Group LLC (formerly Cambridge Consultants LLC) in January 2005 to Present
Sr. Manager of Usability at Friendster in January 2004 to January 2005
Lead User Experience Researcher at eBay in January 1999 to January 2004
Associate Usability Engineer at Oracle in January 1996 to January 1999
Human Factors contractor at Hewlett-Packard in January 1995 to January 1996
Program Administrator at Milken Institute in January 1992 to January 1994
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Heuristic Evaluation
Focus Groups
Diary
Usability Testing
User-centered Design
Card Sorting
User Experience
User Research
Interaction Design
Ethnography
Persona
User Interface Design
Customer Insight
Human Factors
User Interface
Usability
Mobile Applications
E-commerce
Design Strategy
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What is Laura Borns email address?
Email Laura Borns at [email protected] and [email protected]. This email is the most updated Laura Borns email found in 2026.
What is Laura Borns phone number?
Laura Borns phone number is +14153093529 and +16507431630.
How to contact Laura Borns?
To contact Laura Borns send an email to [email protected] or [email protected]. If you want to call Laura Borns try calling on +14153093529 and +16507431630. (updated on October 24, 2024)
What is Laura Borns net worth?
Laura Borns has an estimated net worth of $750,000 to $999,999
What company does Laura Borns work for?
Laura Borns works for LB Consulting Group LLC (formerly Cambridge Consultants LLC)
What is Laura Borns's role at LB Consulting Group LLC (formerly Cambridge Consultants LLC)?
Laura Borns is Owner, Principal User Experience Researcher
What industry does Laura Borns work in?
Laura Borns works in the Business Consulting And Services industry.
Laura Borns Email Addresses
Laura Borns Phone Numbers
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