Kristina Heney's Email & Phone Number

💼 Past Experience

Kristina Heney has worked in the corporate world for over fifteen years, most notably at The Madison Square Garden Company (MSG), where she was in charge of all marketing and revenue management for all productions and family attractions at MSG owned properties in New York, Chicago, LA, Boston, and touring, representing 1,500 events, 5M tickets and over $400M in ticket revenue annually. Additionally, she was engaged with broadcast partners to deliver unique and incremental value resulting in multiple behind the scenes specials on WNBC, WCBS, WABC, MSG Network, and AMC.She began her career at NBC National Special highest rated program in time slot for the year, managing the NBA, WNBA, and USAB global collectibles categories representing over $150M in sales. She also coordinated and supervised the division budgeting and business planning process. At Cirque du Soleil Entertainment Group, Heney led the global brand and marketing strategy for Cirque du Soleil. In her previous role at Hornblower Group, she was responsible for all marketing and revenue management for all productions and family attractions at Hornblower Group’s headquarters in San Francisco, Chicago, New York, and London. Additionally, she was engaged with multiple divisions necessary toexecute holistic strategies from Facilities, PR, Media, Sales, Guest Relations, Merchandise and Unions through teamwork, mediation and compromise. As a result of her experience,Kristina has developed a skillset that can be application to her current position at the NBA as a Senior Manager, Global Merchandising Group.In 2007, she was responsible for engaging multiple divisions necessary toexecute holistic strategies from Facilities, PR, Media, Sales, Guest Relations, Merchandise and Unions through teamwork, mediation and compromise. She is constantly lead teams of over 50 people, and has a proven track record of success in developing efficient and successful brand building initiatives. Her skillset includes developing effective marketing strategies andrunningmlsbrands. breastsher.Kristina is an experienced designer and has experience in a variety of industries, including advertising, design, and marketing. She has a proven track record of success in developing efficient and successful brand building initiatives and is a skilled designer and strategist. Her experience in advertising and design will benefit the NBA as a Senior Manager, Global Merchandising Group, as she coordinates and supervises the design and branding of the team's products.Kristina is also skilled in marketing and is responsible for the marketing strategy and execution of all digital development and marketing touchpoints. She is a well-trained and experiencedeyed designer and will be an invaluable asset to the NBA.

🎓 Education

Kristina Heney's education highlights:- Kristina Heney has an MBA from Fordham Gabelli School of Business from 1998-2002.- Kristina Heney has a Bachelor of Arts in International Relations and East Asian Studies from Colgate University from 1991-1995.Kristina Heney's professional experience:- Kristina Heney has been an admin assistant for a company since 2003.- Kristina Heney has been a project manager for a company since 2003.- Kristina Heney is a current student at the University of Massachusetts Amherst where she is a concentration in Asian Studies.

💡 Technical & Interpersonal Skills

Kristina Heney holds a Bachelor's degree with a concentration in marketing from the University of Utah. Heney also has six years of marketing experience with various global organizations, including three years as a senior marketing manager for a basketball team in the NBA. Heney started her current position at the NBA in November 2000, five months after being hired as thevice president of marketing and revenue management for The Madison Square Garden Company. From 2000 to January 2015, Heney was the EVP / CMO of Hornblower Group, which is the world's leading provider of water-based experiences. Additionally, she has experience with various broadcast partners, including working on NBC National Special's highest rated program in time slot that year.Kristina Heney is also a certified public accountant and has worked in CPA and actuarial consulting practices.