Krista Larsen
Director of Engagement Strategy - Gaming at MGM Resorts International | Las Vegas Metropolitan Area
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Krista Larsen serves as the Director of Engagement Strategy for Gaming at MGM Resorts International, where she leverages her extensive background in hospitality and gaming management to drive innovative customer engagement campaigns. With a Master’s degree in Hospitality focused on Gaming Management and a Bachelor’s in Business Marketing from the University of Nevada, Las Vegas, Krista combines academic rigor with practical experience to enhance the guest experience in one of the world’s premier entertainment destinations.
In her current role, Krista is responsible for setting the strategic direction for all customer engagement initiatives related to gaming. She meticulously analyzes customer behavior and historical data to determine the optimal timing and type of engagement for various customer segments. By employing advanced marketing operations techniques, including targeted email and direct mail campaigns, she ensures that each communication resonates with its intended audience, fostering loyalty and enhancing the overall gaming experience.
Key projects under Krista's leadership include the development of multi-channel marketing strategies that integrate digital platforms with traditional outreach, maximizing reach and engagement. Her expertise in direct marketing and event planning has been pivotal in launching successful promotional campaigns that not only attract new players but also retain existing customers. Krista’s critical thinking and leadership skills enable her to navigate the complexities of the gaming industry, ensuring that MGM Resorts remains at the forefront of customer engagement innovation. Through her efforts, Krista is not just enhancing brand loyalty but also contributing to the overall growth and success of MGM Resorts International in a highly competitive market.
Director of Engagement Strategy - Gaming at MGM Resorts International in November 2016 to Present
Direct Marketing Strategy Manager at MGM Resorts International in April 2016 to November 2016
Campaign Manager at MGM Resorts International in June 2015 to April 2016
Campaign Specialist at MGM Resorts International in January 2014 to June 2015
Corporate Marketing Representative at MGM Resorts International in October 2012 to January 2014
Writing Assistant at College of Southern Nevada in May 2011 to October 2012
Production Intern at CNBC in May 2011 to May 2011
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Microsoft Office
Microsoft Word
Microsoft Excel
Marketing
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Public Relations
Critical Thinking
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Event Planning
Hospitality
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Communication
Executive Leadership
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Discover more about MGM Resorts InternationalWhat is Krista Larsen email address?
Email Krista Larsen at [email protected] and [email protected]. This email is the most updated Krista Larsen email found in 2026.
What is Krista Larsen phone number?
Krista Larsen phone number is +17025037836 and +17022659046.
How to contact Krista Larsen?
To contact Krista Larsen send an email to [email protected] or [email protected]. If you want to call Krista Larsen try calling on +17025037836 and +17022659046. (updated on November 04, 2024)
What is Krista Larsen net worth?
Krista Larsen has an estimated net worth of $375,000 to $499,999
What company does Krista Larsen work for?
Krista Larsen works for MGM Resorts International
What is Krista Larsen's role at MGM Resorts International?
Krista Larsen is Director of Engagement Strategy - Gaming
What industry does Krista Larsen work in?
Krista Larsen works in the Hospitality industry.
Krista Larsen Email Addresses
Krista Larsen Phone Numbers
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