Ken Hurd
Director of Magazine Operations at AAA Colorado | Denver Metropolitan Area
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Ken Hurd serves as the Director of Magazine Operations at AAA Colorado, where he leverages his extensive background in marketing and brand management to enhance the organization's content strategy and member engagement. With a career that spans leadership roles in prominent companies, Ken has honed his expertise in content marketing, brand journalism, and customer relationship management (CRM). At AAA Colorado, he spearheads innovative projects that focus on delivering high-quality, relevant content to over 14 million members across multiple states, ensuring that the magazine not only informs but also resonates with the diverse interests of its audience.
Under Ken's guidance, AAA Colorado has implemented integrated marketing strategies that encompass email marketing, social media marketing, and search engine optimization (SEO). His commitment to analytics and web analytics allows him to track and measure the effectiveness of these campaigns, leading to data-driven decisions that enhance member acquisition and retention. One of his key projects involves developing a robust database marketing strategy that targets lifetime value-based customer segments, ensuring that the content delivered is both personalized and impactful.
Ken's previous experience with Camping World/Good Sam Enterprises and the Pillsbury Company has equipped him with a unique perspective on product testing and launches, which he applies to the magazine's editorial direction. By blending traditional marketing techniques with modern digital strategies, Ken continues to elevate AAA Colorado's brand presence, driving engagement and loyalty among members while positioning the organization as a leader in the automotive and travel sectors. His multifaceted skill set and strategic vision make him an invaluable asset to AAA Colorado and the broader Auto Club Group.
Director of Magazine Operations at AAA Colorado in May 2018 to Present
Principal Owner at Marketing201 LLC in January 2016 to May 2018
Director of Marketing and Communications at Financial Planning Association in April 2014 to January 2016
VP Marketing, Partner and New Business Ventures at Good Sam Enterprises in August 1999 to September 2013
VP Marketing at Affinity/Ehlert Publishing Group in January 1991 to January 1999
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Direct Marketing
Email Marketing
Marketing
Direct Mail
Customer Acquisition
PPC
Integrated Marketing
Database Marketing
Lead Generation
Analytics
Digital Marketing
Online Marketing
Mobile Marketing
Creative Direction
B2B Marketing
Competitive Analysis
Online Advertising
Account Management
Advertising
SEM
Strategy
Marketing Management
Customer Retention
Market Research
Brand Development
Multi-channel Marketing
Leadership
Marketing Strategy
E-commerce
Social Media Marketing
Web Marketing
Web Analytics
Market Planning
Marketing Communications
Affiliate Marketing
Digital Strategy
SEO
CRM
Google Analytics
Marketing Research
Direct Sales
Direct Response
Brand Management
Brand Equity
Brand Loyalty
Brand Architecture
Search Engine Optimization (SEO)
Customer Relationship Management (CRM)
Search Engine Marketing (SEM)
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Discover more about AAA ColoradoWhat is Ken Hurd email address?
Email Ken Hurd at [email protected]. This email is the most updated Ken Hurd email found in 2026.
How to contact Ken Hurd?
To contact Ken Hurd send an email to [email protected]. (updated on September 13, 2024)
What company does Ken Hurd work for?
Ken Hurd works for AAA Colorado
What is Ken Hurd's role at AAA Colorado?
Ken Hurd is Director of Magazine Operations
What is Ken Hurd's Phone Number?
Ken Hurd's phone (**) *** *** 404
What industry does Ken Hurd work in?
Ken Hurd works in the Consumer Services industry.
Ken Hurd Email Addresses
Ken Hurd Phone Numbers
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