Katie Reeves
Managing Director COS, North America at COS | New York City Metropolitan Area
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Katie Reeves, as the Managing Director of COS for North America, is at the forefront of redefining the retail landscape through her strategic vision and extensive expertise. With over 20 years of experience in merchandising, brand building, and digital expansion, Katie has successfully navigated the complexities of the fashion industry, driving financial success for the brands she has led. Her current role encompasses a holistic approach to business, overseeing the omni-channel P&L for the region, which includes physical retail, eCommerce, wholesale, and expansion initiatives.
Katie's leadership is characterized by her ability to cultivate high-performing teams across diverse functions, including Store Sales, Marketing, Digital Marketing, and Visual Merchandising. Under her guidance, a dedicated team of 300 professionals works collaboratively to enhance customer experiences and drive brand loyalty. Her focus on eCommerce and business expansion has been pivotal in adapting COS's strategies to meet the evolving demands of consumers in a digital-first world.
Key projects under Katie's direction include innovative marketing campaigns that leverage data-driven insights to optimize customer engagement and enhance brand visibility. Additionally, her expertise in licensing and product development has allowed COS to expand its offerings while maintaining the brand's core values of sustainability and timeless design. With a keen eye for market trends and a commitment to creative strategy, Katie Reeves continues to position COS as a leader in the fashion industry, ensuring its growth and relevance in an increasingly competitive landscape.
Managing Director COS, North America at COS in August 2021 to Present
SVP of Merchandising & Brand Management at Marquee Brands in June 2019 to August 2021
SVP of Merchandising at Sequential Brands Group in February 2018 to August 2021
SVP Brand Development at Reunited Clothing in September 2017 to February 2018
VP Brand Management, Women's Divison at Iconix Brand Group in July 2011 to September 2017
Brand Director at Iconix Brand Group in January 2011 to January 2015
Ladies Merchandise Manager, North America at H&M in January 2006 to January 2011
Children's Merchandise Manager, North America at H&M in January 2003 to January 2006
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E-Commerce
Business Expansion
Merchandising
Cross-functional Team Leadership
Business Analysis
Brand Management
Licensing
Fashion Buying
Management
Product Development
Trend Analysis
Business Strategy
Creative Strategy
Marketing Strategy
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Discover more about COSWhat is Katie Reeves email address?
Email Katie Reeves at [email protected]. This email is the most updated Katie Reeves email found in 2026.
How to contact Katie Reeves?
To contact Katie Reeves send an email to [email protected].
What company does Katie Reeves work for?
Katie Reeves works for COS
What is Katie Reeves's role at COS?
Katie Reeves is Managing Director COS, North America
What is Katie Reeves's Phone Number?
Katie Reeves's phone (212) ***-*211
What industry does Katie Reeves work in?
Katie Reeves works in the Retail industry.
Katie Reeves Email Addresses
Katie Reeves Phone Numbers
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