I am a graduate of the Florida A&M University, where I have obtained a Masters in Business Administration (MBA) and a Masters in Public Administration (MPA); as well as my Bachelors in Business Administration.
I am looking to gain additional industry experience that will help enrich and heighten my analytical and interpersonal skills.I also strive to progress in a challenging career that will allow utilization of leadership, communication, and analytical skills; thus providing opportunities for professional growth, necessary to compete in the global economy.
I am seeking a professional career path in the fields of branding/marketing, strategy and management consulting, branding & strategy implementation and purchasing.
Specialties: Management, Marketing & Branding, Strategy,Purchasing/Sourcing, Event Management, Event Production, Promotions/Public Relation, Financial Analysis, Budget Management and Project Management.
Manager @ From June 2014 to Present (1 year 7 months) Cincinnati AreaSenior Instructional Designer @ Instructional Designer (DoD)
• Analyzed and researched the clients current learning and design curriculum to strategically develop training materials that best suited the client’s needs
• Developed, designed, and implemented change management and instructional design framework that includes identifying and executing improvements to current change management policies and processes
• Managed processes to developed instructor-led training (ILT), virtual classroom training, job aids, and quick reference materials according to best practices
• Managed training programs that included developing defined curriculum, drafting plans, delivery of material and trained clients and their staff on the new curriculum
• Implemented practices pertaining to the production of educational materials, structuring content roll out to instructors, facilitators and students, and general project management criteria associated with the project From June 2011 to June 2014 (3 years 1 month) Washington D.C. Metro AreaBusiness Strategy Consultant @ • Performed business and competitive analysis, strategy development, strategy implementation, process & operating model design, and implementation for project need
• Assisted C-Level decision makers build their agenda, develop effective implementation strategies, and implemented them to achieve sustainable results
• Contributed thought leadership in the development of business solutions for the work stream
• Conducted qualitative and quantitative analyses in support of solution development and mentor junior staff to develop their analytical, problem solving, and general consulting expertise
• Provided support at all levels of the organization, including interacting with client staff, such as senior-level decision makers, executives, and front line employees to drive transformational change, such as strategy and mission development, operational and process improvements, and organizational redesign
• Planned and executed special events, meetings, and workshops From June 2011 to June 2014 (3 years 1 month) Washington D.C. Metro AreaProject Manager @ • Worked as a key member of a diverse Program Management Office (PMO) team, where I worked with the financial management team to approve invoices, funding worksheets, and budget items as well as provided quality assurance oversight for respective deliverables
• Supported the service delivery and project team in managing resources, projects, and budgets to meet the goals of the business and clients
• Managed the subcontractor management activities, which included preparing and reviewing subcontract invoices and backup documentation, time reports, subcontractor funding and forecasting financial data
• Organized and assisted with tasks to ensure quality deliverables and provided PMO support for various ongoing and new project initiatives From June 2011 to June 2014 (3 years 1 month) Washington D.C. Metro AreaMarketing & Sales Coordinator @ • Managed leasing teams marketing efforts including expansion, appreciation and referral programs
• Represented the company in different PR activities and delivered well communicated presentations at corporate events, university related events, community related events, and industry related meetings
• Assisted company marketing managers in coordinating and integrating various marketing and communication activities
• Conducted and analyzed market research data to define brand positioning, as well as monitor competitive activity to identify consumer needs
• Developed strategies with clear objectives, targets, and effective measures for a for a teak of 25 to facilitate the marketing and sales needs for 10 housing facilities with over 10,000 units
• Coordinated marketing activities of implementing marketing programs using a broad set of channels: direct mail, e-mail, web, advertising, PR, and conference exhibits
• Identified and recommend strategies for expanding consumer engagement across the housing market through innovative initiatives and platforms From January 2005 to January 2011 (6 years 1 month) Financial/Operations Analyst, Intern @ • Developed strategic marketing plans and tactical activities implementation for a variety of client organizations
• Identified strategic corporate and product opportunities from marketplace assessment of customer, competition and change matrixes
• Interacted with sales, product development, and customer service departments to ensure that the collateral and other communications reflect brand of the company accurately.
• Supervised and managed a team of 10 to facilitate the marketing and sales needs for 10 housing facilities with over 1000 units
• Strategized, planned, and implemented marketing strategy to meet sales goals
• Developed, integrated and executed cross organizational initiatives that successfully promote the company’s brand
• Identified and recommend strategies for expanding consumer engagement across the housing market through innovative initiatives and platforms
• Managed leasing teams marketing efforts including expansion, appreciation and referral programs. From May 2008 to August 2008 (4 months) Purchasing/Planning, Intern @ Ensured timely delivery of the merchandise through consistent communication and follow-up with the vendors, distribution center, and merchant team and analyzed Data and Budgets to forecast trends
Strategically planned advertising events, obtained samples, and attended advertising turn-ins and proofing.
Ensured timely delivery of merchandise and resolve issues with vendor and internal colleagues from specific stores.
Interacted effectively with vendors and internal colleagues to achieve departmental goals through effective communication.
Managed and trained staff on the sales floor during store visits From May 2006 to August 2006 (4 months) Miami/Fort Lauderdale AreaFinancial Analyst, Intern @ • Managed accounting for the Private Equity Fund Investment Portfolio within Principal Investing (PI)
• Reviewed data regarding material assets, net worth, liabilities, capital stock, surplus, income, and expenditures
• Reviewed items in books of original entry to determine if accepted accounting procedure was followed in recording transactions; Monitored cash on hand for vaults, inspected notes receivable and payable, and cancelled checks
• Maintained sub-ledger data and transactions, monthly close processes, cash logs and various reporting and analysis
• Made accurate and timely generation of various account reconciliations, management reports, and supplemental schedules are critical for this position From May 2005 to August 2005 (4 months)
Master of Business Administration (MBA) @ Florida Agricultural and Mechanical University From 2003 to 2010 Kashif E. Smiley, MBA is skilled in: Leadership, Financial Analysis, Negotiation, Strategy, Change Management, Project Management, Marketing Strategy, Brand Management, Social Media, Program Management, Forecasting, Training, Analysis, Marketing, Competitive Analysis