Joshua Arcus
Director Strategic Marketing at Aetna, a CVS Health Company | Maplewood, New Jersey, United States
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As the Director of Strategic Marketing at Aetna, a CVS Health Company, Joshua Arcus exemplifies a dynamic and results-driven approach to performance marketing within the healthcare sector. With over five years of experience leading a successful product line, Joshua has played a pivotal role in propelling Aetna to become the #4 carrier nationally. His strategic initiatives have not only expanded the product footprint by an impressive 10x but have also driven growth that outpaced industry averages by 17% last year. This remarkable achievement underscores his expertise in acquisition and growth strategies, as well as his ability to foster retention and loyalty among customers.
Joshua’s proficiency in integrated marketing and brand development allows him to craft cross-channel marketing programs that resonate with diverse audiences. By leveraging data-driven insights and competitive analysis, he effectively identifies target demographics and tailors marketing efforts to meet their specific needs. His commitment to measurement and analysis ensures that every campaign is optimized for performance, driving efficient growth across all channels.
In his role, Joshua emphasizes the importance of building strong partnerships across cross-functional teams. This collaborative approach not only enhances the effectiveness of marketing strategies but also ensures alignment with broader business objectives. His skills in relationship marketing and strategic planning are instrumental in navigating the complexities of the healthcare landscape, enabling Aetna to deliver profitable solutions that meet the evolving needs of its customers. As he continues to lead innovative marketing initiatives, Joshua Arcus remains a key player in shaping the future of healthcare marketing at Aetna.
Director Strategic Marketing at Aetna, a CVS Health Company in May 2017 to Present
Account Director at MRM//McCann in January 2016 to January 2017
Vice President, Account Director at Geometry Global in January 2011 to January 2016
Account Supervisor at The Halo Group in January 2009 to January 2011
Account Supervisor at The Brooklyn Brothers in January 2009 to January 2009
Account Supervisor at DDB Worldwide, an Omnicom subsidiary in January 2007 to January 2009
Account Executive at Brushfire Inc. in January 2005 to January 2007
Account Coordinator / Project Manager at ICC Lowe (formerly Integrated Communications Corporation), an IPG subsidiary in January 2004 to January 2005
Account Management at Arnold Worldwide in January 2004 to January 2004
Artist Development at Island Records, a part of Island Def Jam and Universal Music Group in January 2003 to January 2003
Marketing and Promotions at WXRK 92.3 FM ("K-Rock"), a CBS Radio / Viacom subsidiary in January 2002 to January 2002
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Integrated Marketing
Advertising
Direct Mail
Digital Marketing
Creative Strategy
Digital Strategy
Social Media
Marketing
SEM
Strategy
Brand Development
Television
Market Research
Marketing Communications
Radio
Lead Generation
Account Management
Online Advertising
Project Planning
Print
Relationship Marketing
CRM
Outdoor Advertising
Email Marketing
New Business Development
Direct Response
Competitive Analysis
Social Media Marketing
Agile Methodologies
Cross-functional Team Leadership
Management
Strategic Partnerships
Marketing Strategy
Strategic Planning
Direct Marketing
Brand Management
Interactive Marketing
Microsoft PowerPoint
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Discover more about Aetna, a CVS Health CompanyWhat is Joshua Arcus email address?
Email Joshua Arcus at [email protected] and [email protected]. This email is the most updated Joshua Arcus email found in 2026.
What is Joshua Arcus phone number?
Joshua Arcus phone number is +12013412654 and +12125374094.
How to contact Joshua Arcus?
To contact Joshua Arcus send an email to [email protected] or [email protected]. If you want to call Joshua Arcus try calling on +12013412654 and +12125374094. (updated on November 04, 2024)
What company does Joshua Arcus work for?
Joshua Arcus works for Aetna, a CVS Health Company
What is Joshua Arcus's role at Aetna, a CVS Health Company?
Joshua Arcus is Director Strategic Marketing
What industry does Joshua Arcus work in?
Joshua Arcus works in the Insurance industry.
Joshua Arcus Email Addresses
Joshua Arcus Phone Numbers
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