Co-Founder, Good Egg at Good Eggs & Co - Brand/Digital/Marketing Consultant, Guest Speaker
Toronto, Canada Area
Co-Founder, Good Egg @ We believe that the most powerful asset in any business is its people. It takes good people to make good ideas come to life. When people are given the proper direction, with the right tools (and processes), great outcomes can be hatched. That’s why we make it our mandate to find, recruit, partner...
Co-Founder, Good Egg @ We believe that the most powerful asset in any business is its people. It takes good people to make good ideas come to life. When people are given the proper direction, with the right tools (and processes), great outcomes can be hatched. That’s why we make it our mandate to find, recruit, partner and resource only the best eggs. And us? We are just a couple of good eggs who have been around long enough to learn what works and what doesn’t, and we do it on time and on budget. Business Areas: -Branding, Marketing, Experiential Services (pop-up shops), PR -Ecommerce consultation/set-up/fulfillment -Business development analysis (develop a strategy/model for new business areas) -Administrative business management -HR management (recruiting, performance review process, culture development) We get involved at all stages of business development: -Setting up business infrastructures -Getting online and/or building out ecommerce platforms -Auditing website architecture and design -Establishing/fixing processes -Assisting with business plans and financial models From September 2013 to Present (2 years 2 months) Toronto, Canada AreaCourse Director/Co-Instructor @ Part-time instructor for 4th year undergraduate Digital Marketing course. From September 2013 to Present (2 years 2 months) Toronto, Canada AreaCEO, Founder, Board Member @ eLUXE is Canada’s online shopping destination, which led the way in selling contemporary brands through engaging consumable online content. From October 2010 to May 2013 (2 years 8 months) Toronto, Canada AreaFounder, Executive Publisher @ Sweetspot.ca was the ultimate destination for Canadian women to stay in the know about what’s new and fabulous in their city. Joanna founded the company in June 2004 and July 2006, Rogers Publishing recognized this success and purchased a stake in the company, Eight years, three web properties (Sweetspot, Sweetmama, Sweethome), and over 100,000 subscribers later, they then acquired the remainder of the company in late 2010 and shuttered it in 2012. From January 2004 to December 2010 (7 years) Account Director @ Worked in OgilvyOne on a number of accounts, but mainly Amex, FedEx, Cisco and Cogeco. Worked in the NYC office from 2001-2003. From March 1999 to December 2004 (5 years 10 months) Analyst @ From November 1997 to February 1999 (1 year 4 months) MBA, Marketing @ York University - Schulich School of Business From 1993 to 1995 BA, Mathematics @ Western University From 1990 to 1993 Joanna Track is skilled in: Digital Marketing, Social Media Marketing, E-commerce, Online Advertising, Digital Strategy, Social Media, Web Analytics, Marketing Strategy, SEO, Digital Media, Marketing Communications, Blogging, Entrepreneurship, Advertising, Email Marketing, Integrated Marketing, SEM, Strategy, Marketing, Business Development
Good Eggs & Co
Co-Founder, Good Egg
September 2013 to Present
Toronto, Canada Area
York University
Course Director/Co-Instructor
September 2013 to Present
Toronto, Canada Area
eLUXE
CEO, Founder, Board Member
October 2010 to May 2013
Toronto, Canada Area
Sweetspot.ca Inc.
Founder, Executive Publisher
January 2004 to December 2010
Ogilvy & Mather
Account Director
March 1999 to December 2004
Air Miles
Analyst
November 1997 to February 1999
We believe that the most powerful asset in any business is its people. It takes good people to make good ideas come to life. When people are given the proper direction, with the right tools (and processes), great outcomes can be hatched. That’s why we make it our mandate to find, recruit, partner and resource only the... We believe that the most powerful asset in any business is its people. It takes good people to make good ideas come to life. When people are given the proper direction, with the right tools (and processes), great outcomes can be hatched. That’s why we make it our mandate to find, recruit, partner and resource only the best eggs. And us? We are just a couple of good eggs who have been around long enough to learn what works and what doesn’t, and we do it on time and on budget. Business Areas: -Branding, Marketing, Experiential Services (pop-up shops), PR -Ecommerce consultation/set-up/fulfillment -Business development analysis (develop a strategy/model for new business areas) -Administrative business management -HR management (recruiting, performance review process, culture development) We get involved at all stages of business development: -Setting up business infrastructures -Getting online and/or building out ecommerce platforms -Auditing website architecture and design -Establishing/fixing processes -Assisting with business plans and financial models
What company does Joanna Track work for?
Joanna Track works for Good Eggs & Co
What is Joanna Track's role at Good Eggs & Co?
Joanna Track is Co-Founder, Good Egg
What industry does Joanna Track work in?
Joanna Track works in the Marketing and Advertising industry.
Who are Joanna Track's colleagues?
Joanna Track's colleagues are Marek Laskowski, Zhun Yang, Irma Kabashi, Deona D'sa, Katarina Bohar, CHRL, Dr Christine Furedy, Christine Brooks-Cappadocia, Maren Hancock, Barry Torch, and Tiana Leonty
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Joanna Track's Social Media Links
www.sweets...