Jessica Lu
Director, Business Assessment at Pfizer | Berlin, Berlin, Germany
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Jessica Lu is a seasoned professional in the pharmaceutical industry, currently serving as the Director of Business Assessment at Pfizer. With a robust background in business analytics and development, she has honed her expertise in global markets, particularly within the US and EU. Jessica plays a pivotal role in shaping franchise and product strategies, leveraging her extensive knowledge to execute successful tactics for product launches across various regions.
One of her key projects includes leading the evaluation of Braftovi and Mektovi, which directly influenced Pfizer's strategic decision-making during the $11 billion acquisition of Array. This high-stakes project not only showcased her analytical prowess but also her ability to assess new business opportunities for Business Development and Licensing, ensuring that Pfizer remains at the forefront of innovation in oncology.
Jessica's skill set is diverse and comprehensive, encompassing problem-solving, customer insight, and market access strategies. Her hands-on experience in long-range planning and survey design further enhances her capability to navigate complex market landscapes. As she continues to drive initiatives that align with Pfizer's mission to deliver groundbreaking therapies, Jessica Lu exemplifies the intersection of strategic vision and operational excellence in pharmaceutical commercialization. Her commitment to fostering new business opportunities positions her as a key player in advancing Pfizer's portfolio and enhancing patient outcomes globally.
Director, Business Assessment at Pfizer in December 2018 to Present
Sr. Director at Bayer in February 2021 to Present
Director, Business Analytics and Insights at Pfizer in January 2015 to November 2018
Associate Director Market Research at Bristol Myers Squibb in April 2008 to December 2014
Market Research Manager at Bristol Myers Squibb in October 2006 to March 2008
Associate Manager Market Research at Bristol Myers Squibb in June 2005 to September 2006
Consumer Insights and Strategy Intern at Kraft Foods in May 2004 to August 2004
Assistant Managing Editor at Shanghai Daily in January 1999 to August 2001
Reporter at China Daily in July 1997 to January 1999
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Pharmaceutical Marketing
Management of Direct Reports
Commercial Planning
Investment Decisions
Breast Cancer
Customer Segmentation Strategy
Branding
Valuation
Business Case Preparation
Program Management
Business Relationship Management
Problem Solving
Cross-functional Team Leadership
Launch Experience
Communication
Relationship Marketing
Customer Insight
Pharmaceutical Industry
Competitive Intelligence
Segmentation
Oncology
Product Launch
Strategy
Market Research
Positioning
Marketing Strategy
Commercialization
Market Analysis
Global Marketing
Health Economics
Market Access
business development
Business Development
Drug Development
Survey Design
Qualitative Research
New Business Opportunities
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Discover more about PfizerWhat is Jessica Lu email address?
Email Jessica Lu at [email protected]. This email is the most updated Jessica Lu email found in 2026.
What is Jessica Lu phone number?
Jessica Lu phone number is +16092525157 and +12127334147.
How to contact Jessica Lu?
To contact Jessica Lu send an email to [email protected]. If you want to call Jessica Lu try calling on +16092525157 and +12127334147. (updated on October 30, 2024)
What company does Jessica Lu work for?
Jessica Lu works for Pfizer
What is Jessica Lu's role at Pfizer?
Jessica Lu is Director, Business Assessment
What industry does Jessica Lu work in?
Jessica Lu works in the Pharmaceutical Manufacturing industry.
Jessica Lu Email Addresses
Jessica Lu Phone Numbers
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