Jeff Roberts
Director of Sales at Dieffenbach's Snacks | Grand Rapids Metropolitan Area
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Jeff Roberts serves as the Director of Sales at Dieffenbach's Snacks, where he leverages his extensive experience in the consumer packaged goods (CPG) sector to drive the growth of the Uglies Potato Chip brand. With a proven track record in national sales leadership and a passion for entrepreneurship, Jeff is adept at navigating the complexities of the food industry, particularly in the grocery and retail spaces. His role is pivotal not only in promoting a product that is both delicious and socially responsible but also in championing a mission that resonates with today’s conscious consumers.
Under Jeff's guidance, the Uglies Potato Chip brand has emerged as a standout in the market, showcasing how a great-tasting kettle chip can also contribute to sustainability efforts. By reducing food waste and supporting local farmers, Jeff is at the forefront of a movement that aligns profitability with purpose. His strategic marketing initiatives and innovative sales tactics are designed to elevate brand awareness while fostering community support and engagement.
Jeff's entrepreneurial mindset allows him to approach challenges with a fresh perspective, making him an invaluable asset to both emerging brands and established companies seeking revitalization. His expertise in market planning and marketing strategy ensures that Dieffenbach's Snacks not only meets but exceeds its growth objectives. With a commitment to creating positive change in the industry, Jeff Roberts exemplifies the role of a forward-looking change agent, dedicated to exploring new avenues for success while making a meaningful impact on society.
Director of Sales at Dieffenbach's Snacks in April 2023 to Present
National Director of Sales. C-Stores and Foodservice at Dieffenbach's Snacks/ Uglies Kettle Chips in October 2024 to Present
Director of Sales at SpudLove Snacks in March 2020 to April 2023
Principal and Managing Partner at Lusar Properties LLC in October 1999 to August 2021
National Sales Manager at Luke's Organic in March 2017 to March 2020
National Key Account Manager at Snak King in February 2015 to March 2017
Marketing and Business Development at Snak King in February 2012 to February 2015
Director of Sales at Jer's Chocolate in January 2011 to January 2012
Founder, Owner, President at Jeff Daniel's Jeeps in January 2001 to January 2010
Account Executive/Business Development at BC Group Ad Agency in January 1999 to January 2001
Sales and Marketing at M.H. Zeigler and Sons in June 1992 to June 1999
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Marketing
Sales
Entrepreneurship
Business Development
Real Estate
Product Development
New Business Development
Forecasting
Grocery
Negotiation
Profit
Food Industry
Management
Food
Budgets
Retail
Start-ups
Strategic Planning
Marketing Strategy
P&L Management
Key Account Development
Market Planning
Private Label
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Discover more about Dieffenbach's SnacksWhat is Jeff Roberts email address?
Email Jeff Roberts at [email protected] and [email protected]. This email is the most updated Jeff Roberts email found in 2026.
What is Jeff Roberts phone number?
Jeff Roberts phone number is +16303382282 and +16167063799.
How to contact Jeff Roberts?
To contact Jeff Roberts send an email to [email protected] or [email protected]. If you want to call Jeff Roberts try calling on +16303382282 and +16167063799. (updated on October 24, 2024)
What company does Jeff Roberts work for?
Jeff Roberts works for Dieffenbach's Snacks
What is Jeff Roberts's role at Dieffenbach's Snacks?
Jeff Roberts is Director of Sales
What industry does Jeff Roberts work in?
Jeff Roberts works in the Food And Beverage Services industry.
Jeff Roberts Email Addresses
Jeff Roberts Phone Numbers
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