Jeff Mcclelland's Email & Phone Number

💼 Past Experience

- Jeff McClelland has over 25 years of experience in the advertising and marketing industries, most notably as CEO/CCl.I.O. of performance brandanskyIndustry of Marketing and Advertising.In January 1996, McClelland was appointed CEO/CCl.I.O. of the performance brandanskyIndustry of Marketing and Advertising. Under McClelland, the performance brandanskyIndustry increased its share of the U.S. media market from 8% in 1997 to over 20% by 2001. McClelland was highly responsible for driving the growth and success of the brandanskyIndustry.In January 2010, McClelland was appointed EVP/Chief Marketing Officer at IMS. IMS was then the fourth largest advertising company in the world. Under McClelland's leadership, IMS doubled its U.S. market share within three years, becoming the largest U.S. media buyer. In addition, McClelland guided IMS to become the leading brand integrator in the industry by leading the Company toDouble911 exhibitions,100 television commercials, and an Appointment Program that integrated IMS into top U.S. cable networks.In February 2013, McClelland was appointed EVP/Chief Integration Officer at Zimmerman Advertising. Zimmerman Advertising was then the second largest advertising company in the world and was responsible for worldwide media buying andSPIN TV commercials. Under McClelland's leadership, Zimmerman advertising increased its market share by 20% and helped the Companyto become the leading brand integrator in the industry.In January 2011, McClelland was appointed CEO at Cliff Freeman & Partners. At Cliff Freeman & Partners, McClelland steered the Company from a small consultancy into one of the most successful primary marketmakers in the world. Over the past five years, McClelland have throughout dedicated himself to driving growth and success for the company. In January 2005, McClelland was appointed Managing Director at Dentsu's Oasis and lead the charge to double Dentsu's U.S. market share. From January 2002 to January 2005, McClelland was a senior partner at Ogilvy & Mather/Brand Integration Group (B.I.G.) where he led all aspects of brand integration for the four largest global advertising companies.As President & CEO of McAdams, Richman & Ong (MRO), McClelland was responsible for developing and implementing new strategy for Ogilvy's largest client, Coca-Cola. McClelland was also responsible for developing strategic marketing plans for all of Ogilvy's 173 brands. Under McClelland, Ogilvy doubled its U.S. media market share, became the largest U.S. media buyer, and led the charge to100 television commercials and 50 Appointment Program executions.In January 1994, McClelland was appointed Executive Vice President of Client Services at McAdams, Richman & Ong.Under McClelland's leadership, the company tripled its market share within the advertising and marketing industry. In January 1988, McClelland was

🎓 Education

Jeff McClelland is an accomplished marketing professional with more than 10 years of experience in the industry. He holds a BS in Marketing Management from Goldey-Beacom College Wilmington, DE and a Certificate-Institute Of Advanced Advertising Studies (IAAS-4A's Course) from Temple University. McClelland's work experience has included positions at PepsiCo, J.C. Penney, and Lululemon Athletica. He has ZERO prior marketing experience. McClelland has met, interacted, and exchanged ideas with top tier marketing executives and below-average marketing sales people. His goal is to help people achieve success in their marketing careers.McClelland believes that the most important attribute of a successful marketing professional is the ability to learn and grow. He is committed to lifelong learning and always exploring new opportunities to improve his skills. McClelland is currently an instructor at Goldey-Beacom College Wilmington and an instructor at Temple University.Jeff McClelland isAlso a highly effective communicator. He is highly confident and has a natural ability to connect with his audiences. He is always looking to learn and continue to grow.McClelland has a knowledgeable eye for detail. He is able to see the forest for the trees and is able to quickly identify any potential marketing issues. McClelland's experience and expertise are invaluable to any organization looking to improve their marketing operation.

💡 Technical & Interpersonal Skills

Jeff McClelland has a B.A. from University of Pennsylvania in Communications. McClelland has been working in advertising for over 25 years and has experience in a variety of industries including: brand, marketing, and advertising. McClelland has worked for a number of different brands including: PERFORMANCEbrandnyIndustry of Marketing and Advertising, Ogilvy from January 1996 to January 2001, IMS from February 2013 to December 2014, Cliff Freeman & Partners from January 2005 to January 2008, and Dentsu's Oasis from January 2002 to January 2005. Additionally, McClelland has worked as a brand consultant for integratedBRAND Consultancy from January 2010 to January 2015 and as an EVP/Chief Marketing Officer at IMS from February 2013 to December 2014. McClelland also has experience as a Managing Director at Dentsu's Oasis from January 2002 to January 2005, and as a Senior Partner, Managing Director at Ogilvy & Mather/Brand Integration Group (B.I.G.) from January 1997 to January 1999.