Janet Thorpe
Senior Director - Research Team at YouGov | Greater Seattle Area
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Janet Thorpe serves as the Senior Director of the Research Team at YouGov, where she leverages her extensive expertise in market research to drive impactful insights across a diverse range of industries. With a robust background in technology, telecommunications, healthcare, and public policy, Janet is adept at navigating complex research landscapes to deliver tailored solutions that meet client needs. Her role involves directing and executing a variety of custom research projects, overseeing the entire process from design to delivery. This hands-on approach ensures that each project is meticulously crafted to provide actionable insights, whether through quantitative analysis or qualitative exploration.
Under her leadership, Janet manages a talented team of over 20 researchers, fostering an environment of collaboration and innovation. She specializes in ad hoc and novel custom research project design, focusing on areas such as customer experience research, brand identity, and advertising tracking. Her ability to integrate statistical sampling techniques and marketing segmentation strategies allows her team to uncover deep insights into customer behavior and preferences, ultimately driving client success.
Janet's commitment to excellence in market research is further exemplified by her proficiency in voice of the customer initiatives and customer lifetime value assessments. By aligning research findings with strategic business objectives, she empowers organizations to make informed decisions that enhance brand loyalty and optimize marketing efforts. As a seasoned leader in the field, Janet Thorpe continues to shape the future of research at YouGov, ensuring that clients receive the highest quality insights to navigate their respective markets effectively.
Senior Director - Research Team at YouGov in March 2018 to Present
Director - Ipsos Loyalty at Ipsos in April 2016 to March 2018
Sr. Internal Consultant II at Premera Blue Cross in June 2013 to January 2016
Consumer Market Research at Premera Blue Cross in July 2008 to June 2013
Advertising Program Manager at Safeco Insurance in March 2007 to July 2008
Sr. Market Research Analyst at Safeco Insurance in August 2005 to March 2007
Director of Client Services at Northwest Research Group in October 1997 to August 2005
Board of Directors at Puget Sound Research Forum in January 1999 to January 2004
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Market Research
Competitive Analysis
Marketing Research
Segmentation
Marketing Strategy
Management
Analytics
Strategic Planning
Data Analysis
Focus Groups
Qualitative Research
Project Management
Voice of the Customer
Competitive Intelligence
Online Focus Groups
Quantitative Research
Project Planning
Consumer Insight
Customer Insight
Advertising Research
Panel Design
Statistical Sampling
Sales Operations
Sales Process
Healthcare Consulting
Integrated Marketing
SPSS
Questionnaire Design
Health Insurance
Insurance
Product Development
Medicare Advantage
Sales Systems
CRM databases
Direct Sales
Individual Health Insurance
UAT coordination
Sales Management
Branding & Identity
Brand Loyalty
vendor management
Vendor Contracts
Strategy
Advertising
Marketing
Vendor Management
Leadership
Cross-functional Team Leadership
Analysis
CRM
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Discover more about YouGovWhat is Janet Thorpe email address?
Email Janet Thorpe at [email protected] and [email protected]. This email is the most updated Janet Thorpe email found in 2026.
What is Janet Thorpe phone number?
Janet Thorpe phone number is +12066187726.
How to contact Janet Thorpe?
To contact Janet Thorpe send an email to [email protected] or [email protected]. If you want to call Janet Thorpe try calling on +12066187726. (updated on October 30, 2024)
What company does Janet Thorpe work for?
Janet Thorpe works for YouGov
What is Janet Thorpe's role at YouGov?
Janet Thorpe is Senior Director - Research Team
Janet Thorpe Email Addresses
Janet Thorpe Phone Numbers
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