Global Marketing and Innovation leader. Consistent track record of driving share, building teams and developing people. Broadly based commercial experience includes franchise and brand leadership in local and global roles across healthcare, food and CPG industries. Strategic board level influencer. Clear bias for action and big "can-do" attitude blends strong commercial fundamentals with innovative marketing and award winning creative work. Recognised as a highly effective coach and people developer. Valued business partner. Specialities: Strategic Brand Director | New Product Development | P&L leadership Brand Positioning | New Market and Whitespace Entry | Licensing and Acquisitions Innovation leadership | Business Turnaround | Communications / Agency Management | Brand Management | Equity Management | Digital Marketing | CPG | FMCG

Marketing Director @ Leading the Acne category at Galderma Pharmaceuticals, a wholly owned subsidiary of Nestle Skin Health P&L Leadership | Marketing Strategy | Portfolio Strategy Brand Positioning | Media Planning | Creative Leadership From 2015 to Present (less than a year) Dallas/Fort Worth AreaGlobal Group Brand Director @ Group Brand Director of global OTC Pain & Pediatrics franchise. Provide Strategic vision and direction for all J&J global Pain brands including Whitespace expansion, Brand equity leadership for 2 of 11 J&J Consumer Megabrands (Tylenol, Motrin), Commercial director of NPD pipeline development, L&A and business model innovation. Key Achievements: • Achieved worldwide operational growth of +21.1% over 2012-2014, fuelling franchise turnaround • Added over $250mm to global NPD pipeline. Redefined innovation strategy to move franchise into new whitespace areas • Delivered new global Tylenol packaging into market, rated top 5% of packages tested. Created Motrin global copy strategy supporting only top rated copy on air in 5 years • Built entry strategy into Russia and Middle East. Drove turnaround plan in Brazil and Germany by collaborating closely with local market partners • Commercial lead on three successful license / business development acquisitions. Completed Rx to OTC switch analyses From 2011 to 2015 (4 years) Global Product Director @ Product Director of Global Listerine ($1bn) responsible for global innovation, brand strategy, global communications and equity management Key Achievements: • Grew sales +26% over 2008-10, Global Share +2.3%pts • Founded Global Innovation Team accelerating pipeline development +76% in total value with average project size +150%. Aligned leadership to business case for move into whitespace categories • Developed new global packaging architecture and first ever global advertising process. • Launched first ever Listerine mouthwash via Medical Device (505b2) pathway From 2008 to 2010 (2 years) Group Marketing Manager - Consumer Healthcare @ Marketing and P&L leader of UK OralCare and Consumer Healthcare – Listerine, Rogaine, KY, Carefree. Delivered category strategy and performance, improved team talent and motivation. Key Achievements: • Delivered records in share, sales, and profit. Portfolio sales +33%, Listerine +40% ‘05-07 • Created Listerine Total Care, most successful launch in UK mouthwash history with sales +$150mm globally. Innovations voted Product of the Year in 2006 and 2007 • Won a Cannes Lion plus 3 other creative awards • Created “Essential Revolution” strategy with sales colleagues to turn around retailer support From 2007 to 2008 (1 year) Group Marketing Manager - OralCare @ Group Marketing Manager of Pfizer Consumer Healthcare's OralCare brands prior to acquisition by Johnson & Johnson where I continued in an expanded role. Achievements covered above in that position. From 2005 to 2006 (1 year) Portfolio Manager Chocolate Snacking - UK @ Led the UK’s best selling chocolate brands – Cadbury Dairy Milk, Flake, Crunchie. Commercial driver of capital investment analysis and recommendation for new £40mm plant Key Achievements: • Exceeded yearly growth and profit targets, growing share vs major competitors (Mars, Nestle) • Led full integrated marketing communications planning and delivery, created improved advertising production process saving over £0.5mm From 2004 to 2005 (1 year) Marketing Management @ Marketing Manager, UK & Ire Business Planning & Analysis - 2003 – 2004 Created new annual brand planning procedure using Return on Investment principles which were incorporated into Corporate UK OGSM. Re-engineered P&G Direct Marketing strategy & capability Category Manager, UK & Ireland Feminine Care - 2001 – 2003 Led #1 Feminine Care brands (Always, Alldays, Tampax). Closed Fiscal 02/03 with record levels of share, profit, shipments & turnover on all 3 brands Various Brand Manager & ABM assignments - 1995 – 2001 Strong organisation development focus: Wrote Strategic Leadership training course based on Sun Tzu principles; Championed Gender Diversity Workshop; Leadership of a University Recruitment team From 1995 to 2004 (9 years)

Bachelor of Science (B.Sc.), Economics @ University of DurhamDigital and Social Marketing, Digital Marketing, Digital Strategy, Social Marketing, Search, A/B testing @ Rutgers University-New Brunswick From 2013 to 2013 James Kenney is skilled in: Marketing Management, Product Development, Customer Insight, Global Marketing, Product Innovation, Consumer Products, Cross-functional Team Leadership, Strategy, Brand Equity, Segmentation, Product Launch, Brand Management, Leadership, Marketing, Competitive Analysis