Ilene Smith
Principal at I on Food | New York City Metropolitan Area
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Ilene Smith, as the Principal of I ON FOOD, leverages over 25 years of extensive experience in the food industry to deliver innovative and impactful communications strategies. Her deep understanding of food and nutrition, combined with her expertise in public relations, positions her as a leading authority in the sector. At I ON FOOD, Ilene focuses on crafting tailored communications plans that resonate with target audiences, ensuring that her clients’ messages are not only heard but also embraced.
Ilene has successfully led key projects for renowned brands such as McDonald’s, Frito-Lay, and Tropicana, where she has developed comprehensive marketing communications strategies that integrate social media, influencer relations, and traditional media outreach. Her proficiency in crisis management has been instrumental in navigating complex issues, allowing brands to maintain their reputation and consumer trust during challenging times.
In addition to her strategic planning capabilities, Ilene excels in message and content development, ensuring that every communication is aligned with the brand's core values and objectives. Her hands-on approach to program development and product launches has resulted in successful campaigns that drive engagement and sales. As a spokesperson, she effectively represents her clients, articulating their vision and values to diverse audiences.
With a passion for the food industry and a commitment to excellence, Ilene Smith continues to shape the narrative around food and nutrition, making her an invaluable asset to the organizations she partners with. Her unique blend of skills in integrated marketing and communications planning ensures that I ON FOOD remains at the forefront of industry trends and challenges, delivering results that matter.
Principal at I on Food in January 2014 to Present
Founder and Co-President at Dishing with the Media in October 2014 to June 2016
Executive Vice President at Porter Novelli in September 2010 to December 2013
Senior Vice President at Ketchum in January 1998 to September 2010
Nutrition and Fitness Consultant at Nutrition and Fitness Consultant in January 1996 to January 1998
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Writing
Web Content Writing
Editorial Process
Marketing
Editing
Strategic Planning
marketing strategy
marketing communications
marketing communications planning
Policy Analysis
nutrition
Public Relations
Project Management
Account Management
Team Management
Leadership
Team Leadership
Thought Leadership
New Business Development
Building New Business
Program Development
Food & Beverage
Food Industry
Introducing New Products
Building Brand Awareness
health professional outreach
Influencer Marketing
Media Relations
Social Media Marketing
Strategic Communications
Corporate Communications
FMCG
Crisis Communications
Journalism
Social Media
Food
Spokesperson
Healthcare
Reputation Management
Advertising
Integrated Marketing
Marketing Communications
Public Affairs
Communication Training
Crisis Management
Nutrition
Internal Communications
Press Releases
Lifestyle
Message Development
Publicity
Strategic Counsel
Product Launch
Communications Planning
Strategic Communications Counsel
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What is Ilene Smith email address?
Email Ilene Smith at [email protected]. This email is the most updated Ilene Smith email found in 2026.
How to contact Ilene Smith?
To contact Ilene Smith send an email to [email protected]. (updated on October 30, 2024)
What company does Ilene Smith work for?
Ilene Smith works for I on Food
What is Ilene Smith's role at I on Food?
Ilene Smith is Principal
What is Ilene Smith's Phone Number?
Ilene Smith's phone (212) ***-*385
What industry does Ilene Smith work in?
Ilene Smith works in the Public Relations And Communications Services industry.
Ilene Smith Email Addresses
Ilene Smith Phone Numbers
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