Heather Ferrea
GLEAM Consulting at Strategic Brand Marketing and Communications | San Diego Metropolitan Area
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Heather Ferrea is a dynamic leader in strategic brand and marketing communications, currently serving as a consultant at GLEAM Consulting. With a robust background in the life sciences and healthcare sectors, Heather specializes in crafting multifaceted marketing and communications strategies that resonate deeply with target audiences. Her expertise lies in merging scientific insights with compelling storytelling, which is essential for elevating brand awareness and engagement in a competitive landscape.
At GLEAM Consulting, Heather provides tailored consulting services to a diverse portfolio of biotech and life sciences clients, including Mesa Biotech, Thermo Fisher Scientific, and Genotix Biotechnologies. Her role involves not only developing comprehensive marketing programs but also offering project support that addresses specific client needs. By leveraging her skills in business-to-business (B2B) marketing, product marketing, and internal communications, Heather ensures that her clients’ messaging is cohesive and impactful across all channels.
Key projects under her direction have included the launch of innovative product campaigns that utilize digital marketing strategies and analytics tools like Google Analytics and HubSpot. Her ability to analyze market trends and consumer behavior allows her to create data-driven strategies that enhance brand positioning and drive engagement. Heather’s passion for “fixing the broken” in brand communications reflects her commitment to delivering solutions that not only meet but exceed client expectations, making her a vital asset in the ever-evolving landscape of life sciences marketing.
GLEAM Consulting at Strategic Brand Marketing and Communications in January 2019 to Present
Senior Director Brand Communications at AppliedVR in May 2022 to February 2023
Director Marketing Communications at Amplion in March 2020 to April 2022
Director, Marketing Communications/Program Management at BD in August 2016 to January 2019
Director, Marketing Communications at Sequenom in May 2013 to July 2016
Senior Strategic Marketing Liaison, Marketing Communications at Roche Diagnostics (Ventana Medical Systems, Inc.) in January 2011 to January 2012
Manager, Marketing Communications at Roche Diagnostics (Ventana Medical Systems, Inc.) in January 2010 to January 2011
Marketing Manager II, Global Marketing at Roche Diagnostics (Ventana Medical Systems, Inc.) in January 2009 to January 2010
Previous roles: Mgr. of Product Marketing, Product Mgr., Mktg Specialist, Tech Support Specialist at Roche Diagnostics (Ventana Medical Systems, Inc.) in January 2000 to January 2009
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Key Performance Indicators
Creative Services
Business-to-Business (B2B)
B2C
Strategic Thinking
Employer Branding
Social Media Strategy
Media Strategy
Biotechnology
Strategic Communications
Leadership
Product Marketing
Commercialization
Internal Communications
Product Development
Lifesciences
Product Launch
Genomics
Marketing Strategy
Microbiology
Oncology
U.S. Food and Drug Administration (FDA)
Marketing
Digital Marketing
Strategy
Public Relations
Writing
Content Strategy
Brand Strategy
Google Analytics
Salesforce.com
Hubspot
Cross-functional Team Leadership
Communications
Management
Employee Engagement
Teamwork
Marketing Communications
Medical Diagnostics
Integrated Marketing Communications Planning
Molecular Diagnostics
Marketing Automation
Agency Relationship Management
Creativity
Idea Person
Corporate Communications
Branding & Identity
Content Management
Advertising
Marketing Management
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What is Heather Ferrea email address?
Email Heather Ferrea at [email protected]. This email is the most updated Heather Ferrea email found in 2026.
What is Heather Ferrea phone number?
Heather Ferrea phone number is +18588604738 and +18588128862.
How to contact Heather Ferrea?
To contact Heather Ferrea send an email to [email protected]. If you want to call Heather Ferrea try calling on +18588604738 and +18588128862. (updated on October 29, 2024)
What company does Heather Ferrea work for?
Heather Ferrea works for Strategic Brand Marketing and Communications
What is Heather Ferrea's role at Strategic Brand Marketing and Communications?
Heather Ferrea is GLEAM Consulting
What industry does Heather Ferrea work in?
Heather Ferrea works in the Hospitals And Health Care industry.
Heather Ferrea Email Addresses
Heather Ferrea Phone Numbers
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