Senior Marketing Manager | Brand | Strategy | Digital | ATL
Sydney, Australia
Marks and Spencer
Digital Marketing Manager - GM seasonal campaigns
October 2015 to Present
Marks and Spencer
Campaigns Marketing Manager
November 2012 to Present
Tesco Stores Ltd
Campaign Marketing Executive- F&F Clothing
May 2012 to November 2012
London, United Kingdom
Gazal
Assistant Marketing Manager
October 2008 to March 2012
Gazal Retail Group
Marketing Coordinator
January 2008 to August 2011
News Ltd
Advertising Coordinator
March 2008 to September 2008
Total Media & Communications Agency
Account Coordinator
December 2007 to March 2008
Sportsgirl Fashion Group
Fashion Stylist
December 2006 to December 2007
What company does Heather Dick work for?
Heather Dick works for Marks and Spencer
What is Heather Dick's role at Marks and Spencer?
Heather Dick is Digital Marketing Manager - GM seasonal campaigns
What industry does Heather Dick work in?
Heather Dick works in the Apparel & Fashion industry.
Who are Heather Dick's colleagues?
Heather Dick's colleagues are Marc Ireland, Joanne Nix, Natalie Paradisis, Stephanie Edwards, Gattuak C Guek, Charlotte O'Donnell, Beverley Halfhide, Bruce Allen, Amy Eshuys, and Kristen Linders
📖 Summary
I am a highly skilled marketer with a strong background in Retail TTL campaign management. I have an understanding of a wide variety of communication channels and techniques that have helped me drive the strategy and execution of successful retail campaigns over the last 8 years.Digital Marketing Manager - GM seasonal campaigns @ From October 2015 to Present (3 months) Campaigns Marketing Manager @ Develop, execute and manage the full TTL GM Brand & Campaign function across all business units including: External advertising, PR, Dot com, Loyalty, In-store and all Agency comms. > Delivered the 2013/2014 Christmas TTL campaigns > Delivered the full launch strategy & plan for the A/W 2013 Leading Ladies campaign to all business units and customer touch-points > Coach, lead and develop a small team to success > Build key relationships with senior stakeholders > Brief and manage the relationship with internal and external agencies to achieve campaign objectives (Including; Media, PR, Creative, Design and Digital) > Manage the entire delivery process of a campaign from inception to completion > Timely execution of the critical path process > Work closely with the Insights team to review and create the strategy for upcoming campaigns > Campaign budget management including planning / delivery > A mentor in the GCU Mentorship program run in conjunction with the M&S Scholarship initiative From November 2012 to Present (3 years 2 months) Campaign Marketing Executive- F&F Clothing @ Support and execute the full campaign function of the F&F brand throughout every customer touch-point. > Contributing to the development and implementation of the marketing campaigns function throughout the UK > Oversee sample management and production for shoots, PR selections & advertising campaigns From May 2012 to November 2012 (7 months) London, United KingdomAssistant Marketing Manager @ Trade Secret is Australia's only off-price retailer of Fashion & Homewares. Based on the same business model as TK Maxx; Implement & manage the Trade Secret brand promotional calendars, campaign management from initial concept phase to completion, media buying and planning, coordinating agencies, manage, develop & train staff. KEY SUCCESS FACTORS Acting Marketing Manager for 13 months - during that period was an integral part of the Senior Management Team; Assisted in two branding re-launches including the briefing and selecting phase for creative and media agencies; Managed 7 successful store openings; 4 stores achieving > 10% forecasted sales Awarded the 2011 "Support Office" of the year award; nominated for the 2010 "Gazal Head Office" Award - both voted by peers for most valuable member of the Gazal and Trade Secret business From October 2008 to March 2012 (3 years 6 months) Marketing Coordinator @ Implement & manage the promotional calendar, POS design & direction, EDM mail outs to database, upload & maintain database for Enews, Centre management organisation. KEY SUCCESS FACTORS Increase size of EDM database through staff incentives Design & develop new POS arrangements & in-store communications From January 2008 to August 2011 (3 years 8 months) Advertising Coordinator @ Inside Out (Homewares) & Emporium (Department Store Fashion) MagazinesMar 2008 - Sept 2008 Advertising Coordinator Manage day-to-day advertising bookings, general support to the advertising executives, diary management, website maintenance. From March 2008 to September 2008 (7 months) Account Coordinator @ PHD is owned by OMD media corporation and is a media buying and planning agency. Assist the account team on the management and implementation of media to clients using various software and the analysis of data to make a decision. From December 2007 to March 2008 (4 months) Fashion Stylist @ Customer service, styling, visual merchandising & recovery. From December 2006 to December 2007 (1 year 1 month) Bachelor of Business & Diploma, Hospitality Management @ University of Wollongong & Loftus TAFE From 2003 to 2006 Kirrawee High School From 1998 to 2003 Heather Dick is skilled in: Photoshop, InDesign, Microsoft Office, Outlook, Advertising, Brand Development, Event Management, Event Planning, Social Media, Media Planning, Media Buying, Budget Management, Photo Styling, Personal Styling, Fashion Marketing
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
1 year(s), 7 month(s)
Unlikely
Likely
There's 92% chance that Heather Dick is seeking for new opportunities
Issued by GM - Gazal Retail Division · October 2011
Issued by Internal Colleagues · September 2012
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